Welcome to SurveyMonkey.com Training 101

Presented By: Ms. Latorya Hedgepeth

Agenda

• History of SurveyMonkey.com

• List of Survey Monkey products

• Learn the best practices for creating a survey or test with Survey Monkey

So…Just What is Survey Monkey?• Online company founded in 1999 by Ryan &

Chris Finley in Portland, Oregon • It is an online survey tool company that enables

people of all experience levels to create their own surveys quickly and easily

• Also provides services for response gathering and intelligent response analysis

• Customers have a choice of a free basic service or a more detailed monthly subscription based serviced

www.surveymonkey.com

Products List • Survey tool creator

• Creates any kind of survey you want in an easy to do format

• Response Gathering tool• Gathers the responses to all the surveys you have created

and stores them independently from each other• Survey response analysis

• Analyzes the results of all surveys you have created and creates a report in the style that you want or need

Best Survey Creation Techniques

Be Familiar with the

questions

Know the Objectives

Know the kind of

information needed

Relevancy

Make sure all of your questions are relevant to the topic of your survey

Questions Formation Techniques • Use legible questions

• Avoid complex sentence structure• Ask questions that are easy to read,

understand & answer• Use relevant questions

• Question should relate to the topic of the survey

• Use painless questions• Questions on the survey should be able to be

answered quickly and with little extra thought needed

Constructing Good Questions

Be Brief Be Objective Be Simple Be

Specific

K.I.S.S.= Keep It Simple Stupid

Types of Questions • Multiple Choice (Only

one Answer)

• Multiple Choice (Multiple Answers)

• Matrix of Choices (Only one Answer per Row)

• Matrix of Choices (Multiple Answers per Row)

• Matrix of Drop-down Menus

• Rating Scale• Single Textbox

• Multiple Textboxes• Comment/Essay Box• Numerical Textboxes• Demographic

Information (US)• Demographic

Information (International)

• Date and/or Time• Image• Descriptive Text

Example Survey

Basic Guidelines For Survey Construction

• Always include an Introduction as to why you would like respondent to take the survey or test

• Include directions or instructions to guide respondents on how to respond to the survey

• Survey body such be simple and easy to read and should flow coherently together throughout the survey

• Don’t try and cram to much or two little information on an a survey page at one time

• Don’t overload respondents with unnecessary data • Include a “Thank You” page and let respondent know that

once they hit “done” or “submit” that their survey has been completed & submitted in order to build respondent rapport

Creating a New Survey• Log into your Survey

Monkey account• Click “Create Survey”• Three options will

appear- select “Create from scratch”

• Click “Add Question” & in the opened dialog box add your question & type of question from the list provided

• Continue to add questions until you are done

• Click the “save” button will save your work

• Formatting options are available for use if you wish to customize the survey & questions

• Remember select questions that best match your goals for respondents

A Few More Thing…• Make sure you double check over your completed

survey • Make sure there are no spelling, contextual, grammatical,

punctuation, or ease of reading & flow or any other errors present

• Make sure that the right type and selection of questions match your needs & those of the future respondents

• Make sure you K.I.S.S. all your respondents = Keep It Simple Stupid

• Make sure you have an introduction, a set of instructions, you remain objective, and include a thank you page

Work Cited • Finley, Chris, Finley, Ryan. (2010). FAQ's. Retrieved May 15,

2010, from SurveyMonkey: www.surveymonkey.com

• Horton, W. (2006). E-learning By Design. San Francisco: Pfeiffer .

• SurveyMonkey. (2008). Smart Survey Design. Retrieved May 15, 2010, from SurveyMonkey: http://s3.amazonaws.com/SurveyMonkeyFiles/SmartSurvey.pdf

• SurveyMonkey. (n.d.). SurveyMonkey. Retrieved May 15, 2010, from Example Survey: http://www.surveymk.com//

s/Z9B8ZJ3

Thank You For Watching This Presentation

• This will conclude today’s training session

• Thanks for attending!!