Surely not in Emergencies!

Gov 2.0, Crowdsourcing – does it work for mission critical?

The Fear Factor

Emerging and traditional

communication tools should be used

together to distribute information quickly and

accuratelySir Ken Knight, UK

Chief Fire and Rescue Adviser

”

”

FaceBook was more useful than government

websites and media reports during the

cyclone Yasi emergency

Dr. Deanne Bird”

”

the only thing that saves people in

extreme events is timely and accurate

information

Mark Crosweller, Commissioner ACT

ESA

”

”

There is a need for change […]

Empower communities with Timely, Relevant

and Tailored information

Craig Lapsley, VIC FSC

”

”

Surely not in Emergencies…• How can we build and use A2C and C2A bridges?

– #1 Across whole PPRR spectrum• Prevention: build a (Virtual) community (or linking existing ones) and establish

connectivity before the event• Response: validate alerts using people on the ground• Recovery: e.g. crowdsourcing high-water marks post flood event• Recovery: mobilising existing communities & volunteers to assist in recovery – also

helps grieving process

– #2 Emergency Alert: working example of A2C• Issue: Generate wait & see mentality?

– #3 Community resilience: can be (re-) built by Gov2.0 and Social Media– A2C hard enough, C2A even harder (for agencies) to accept

• Even though experience shows SocMed info often more timely & accurate

– How to resource continued (C2A) monitoring?• Should be a Social Media monitoring role in the operational groups