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SoLoMo Hype or Reality? How important is SoLoMo to your organisation and are there business benefits? SOCIAL MOBILE LOCAL

SoLoMo - Hype or Reality?

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Pitney Bowes, a global leader in customer data, analytics, communication software and services, has launched a new survey to explore how enterprises are using social, location and mobile technologies to communicate and engage with customers.

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Page 1: SoLoMo - Hype or Reality?

SoLoMoHype or Reality?How important is SoLoMo to your organisation and are there business benefits?

SOCIAL

MOBILELOCAL

Page 2: SoLoMo - Hype or Reality?

Where do you see the greatest synergy for combining SoLoMo elements?

Page 3: SoLoMo - Hype or Reality?

Where do you see the greatest synergy for combining SoLoMo elements?

50%

45.5%

4.5%

Social/MobileMobile/Local

Social/Local

Page 4: SoLoMo - Hype or Reality?

Do you agree?

SOCIAL MOBILELOCAL

Page 5: SoLoMo - Hype or Reality?

SoLoMoSurvey2013

Do you agree?Take the survey…

SOCIAL MOBILELOCAL