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This is a short summary of some of the 7 tribes of digital thinking we have been doing
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Digital Survival skills
Solace MasterclassJune 2014
Catherine Howe, Chief Executive Public-i
I have worked in technology for nearly 20 years (eek)
My area of interest is in using the social web to do democratic things – my research explores digital civic space. I also run Public-i where we build some of these ideas – and webcast A LOT of council meetings.
Increasingly I am interested in digital leadership and the skills we need to work effectively in the network society
I am also part of the team trying to build NHS Citizen
@curiousc
http://www.public-i.info/blog
Who am I to be telling you this?
Some background
Survival: Minimum viable knowledge
Austerity
Everything is changing
+
We need to change everything
Everything is changing
+
We need to change everything
Social Change
Aging population
Democratic deficit
Political parties are shrinking
Climate change
Technological innovation
3AM worries!
Is digital an answer?
TechnologicalDeterminism?
Society not technology
Welcome to the Network Society
Networks as the dominant social structure
http://blog.socialflow.com/wp-content/uploads/2012/03/kony-early-network.jpg
Networked
Participatory Culture: Active citizens
Collaborating
ParticipatingSharing
Creating
Connecting
This is the world of Generation Y: The
millennial generation
The networked individual
Generation Y
-Twenty-somethings, also known as Millenials
-Tech-savvy individuals who are comfortable and confident using technology in daily life
-Achievement focused – confident, competitive and ambitious with high expectations
-Feedback valuing – Gen Y seek reassurance and feedback often
-Often more liberal and politically active than the previous generation
What is really going on?
We communicate and organise ourselves differently
Data is huge
Context is collapsed
Openness is replacing privacy
Private Public
Or is it??
As is time
Linear Persistent
Everything is connected
How can we make sense of this? And lead through it?
What do we mean by Digital?
And using technology to do it
Social Change Tribe – digital can change the world
Social Innovation Tribe – digital can drive new, socially responsible economics
Big Data Tribe – digital enables us to collect data and analyse trends
Radical Redesign Tribe – digital can help us redesign the system
Digital by Default Tribe – we can make everything better if it’s online
Digital Architecture Tribe – super-fast internet, 4G, cloud-based
Digital Cargo Cult – it’s shiny, and we want it
We limit ourselves by simply considering changes to the way we communicate
So what should we be thinking about?
Do we have shared values?
Do we even have shared language?
Disintermediation
Retail
Personalisation
Travel
A shrinking state
An aging population
Can we really maintain 4 relationships with the citizen?
Communications Engagement
Consultation Politcians
How do we explore the art of the possible?
Transformation Change the system not the process
How do we create a networked organisation?
Look outsideMany professions are addressing this issue themselves
Talk to the members This is a democratic issue
Our working assumption, explored in this work, is that:
a more networked society will need a more Networked Councillor
- able to represent and respond to people acclimatized to a collaborative and networked way of decision-making and taking action.
WHAT!!!
Talk to members!!!!
Citizens do not need us to organise them
Networks….of networks
Digital Civic Space
Open
Co-productive
Place defined by Citizens
Representative
Public
Different skills are needed
An understanding of networked power
Collaboration skills
Co-design skills
Social media ‘social’ skills
An adequate understanding of the basic lexicon of digital
Horizon scanning and research
Data skills
Digital commissioning
Agile project management
Cultural Practical
There is no magic bullet
How do we keep learning?
