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An overview of the main features of Social Snap, along with informaiton concerning terms for obtaining a permanent license (including source code) for the system.
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Social Snap Overview
April 2013: Our source code is for sale! For a limited time we are offering non-exclusive, perpetual licenses to Social Snap code. [email protected]
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About Social Snap• The Heart of What We Do: Analytics
– We collect data from many different silos (social channels, web analytics, social listening platforms and custom sources).
– We aggregate it into a single interface.
– We provide tools that allow the user to create reports in minutes, not hours.
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Social Snap Current Features#1: Completely customized reports: NO PRE-SET, CANNED
REPORTS. Combine any metric from any data source to create exactly the reports you need.
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Social Snap Features#2: Multiple Profiles: Total metrics across multiple Twitter, Facebook,
YouTube, GA accounts or Blogs. For example create a report showing “total retweets” across multiple Twitter accounts or share of conversions by Twitter account.
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Social Snap Current Features#2: From reach to ROI: Integrated Google Analytics data to track
social media impact all the way through to leads and sales.
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Social Snap Current Features#3: Influencer Identification and Management: Our unique
Influencer feature allows you to adjust the dials on how influence is defined and build profiles on each influencer including brand mentions, competitor mentions, competitors followed and other types of information.
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Social Snap Current Features#4: Social Listening Workbench: Slice and dice buzz data, keep
track of multiple posts and engagements across platforms, and collect information on people who are connected to your brand in social channels
April 2013 About Social Snap
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Social Snap Current Features#5: Campaigns: Track campaigns and campaign groups
using URLs with Google UTM Parameters. Calculate costs & ROI
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Social Snap Current Features#6: Top Content: Track the posts and status updates that
are interacted with and shared the most across social channels.
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Social Snap Current Features
#7: Goals and Costs: Set costs for cost/ROI calculations; set goals for any metric in the system.
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How Social Snap might be used… The Social Snap code base could be used to develop many
different types of tools. Here are a few examples:– Our Influencer scoring system could be integrated into a social listening platform, a
social CRM system, or any number of PR management tools.
– Our campaign tracking system could be used to enhance paid social ads management platforms.
– Our top content report could be integrated with paid data to alert marketers that a particular post is worth paying to promote.
– Our highly flexible reporting platform that connects the dots between social channels and Google Analytics could be used as the basis for an in-house report generator (direct client or agency side).
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