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Giới thiệu tổng quan về Zing Me Open Platform.
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Social Network – The Open Platform
Nguyễn Văn Đức TrọngWeb Business Development, VNG Corporation
Open Platform
Why open platform?
• Zing have– User base over 8M users, 1M paying users– Payment channel– Local operation
• You have– Contents: Movies, books, stories, games, …– Ideas: how to monetize, …
8/26/11
Why open platform?
• It’s hard to have a great idea that people love• It’s even harder to aggregate millions of users,
and give them easy channel to pay• Open Platform is disruptive force that flatten the
playground– Zynga vs. EA– Megastar fanpage vs. Megastar website
Strictly Confidential – Do Not Distribute 4
Example – book application
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Example – Game
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Example – Marketing Tool
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Zing Open Platform for CPs
Appstore
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Why Zing?
2009 2010 20110
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Social apps on Zing Me
Number of Apps Monthly Revenue (B VND)
Strictly Confidential – Do Not Distribute 10
Business Model
• Zing Me hỗ trợ– User base (Zing ID)– Kênh thanh toán (Zing Xu)– Dịch vụ cơ sở hạ tầng
• CPs– Content– Marketing
• Revenue model– Độc quyền ở Vietnam: 70/30– Không độc quyền: 50/50
Strictly Confidential – Do Not Distribute 11
Where should I start?
Step to Application Release
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•Agree to the Zing Me’s terms of usage•Send the application form, commercial registration certificate, and company seal registration certificate•To register, please visit: http://open.zing.vn/content/developers
Development •Register and develop the game, including: SocialAPI, Payment, Feed, Fullscreen
•Submit business license/tax reg/articles of inc./credit reports for verification•Register as a Partner with Zing Me - VNG after successful verification
Game Review •Apply to have the game reviewed before release.
•Add to Zing Me App Store and release game to Zing Me users.