Embed Size (px)
DESCRIPTION
The following slides were used during a presentation to the Birmingham ISACA workshop in February 2012. The purpose of this workshop was to introduce social media to auditors. This presentation focuses on creating the conceptual definition of social media.
Citation preview
Social Media & You
What’s the Big Deal?
@pmdigangi
< 1 >People Change...
Incre
ase
dIn
tera
ctivityME
< 2 >Our \/\/0rLD Changes...
“The greatest IT risk facing most companies is more prosaic than a catastrophe. It is, simply, overspending.”
~ Nicholas Carr
04/09/2023
Pathways of IT
IT’s Infrastructural
Ubiquitous
Non-competitive
Low Switching Costs
IT’s Proprietary
Unique
A Competitive Weapon
Costly
First v. Second~ Mover Advantage ~
Question
Who’s right? Qualman or Carr?
Question
How do we define social media?
Question
Where does social media fall in Carr’s
argument?
Question
So what’s next?
Takeaways
Technology that enhances experiences and adds depth to the
relationships formed among individuals and/or organizations…
which is driven by users…
contributing content.
Social Media
Ubiquitous Infrastructure
Proprietary Content &
How can we effectively use #SM…
dependsIT
A Final Word
More is NOT always better!
Don’t Make the Simple Mistake
Thanks for Listening
Connect
Recommend
