FREE SOCIAL MEDIA & BRAND MANAGEMENT TOOL FOR SMALL AND MEDIUM BUSINESS.

By Syed Ayaz

MAINTAINING SOCIAL MEDIA & BRAND MANAGEMENT PRESENCE TOGETHER FOR BUSINESS.

FACTS YOU SHOULD KNOW ABOUT:

Number of Businesses Advertising on FacebookAccording to American Express, as of the end of June 2011, 35 percent of entrepreneurs advertise on Facebook to promote their business to new customers. This figure is up an impressive 8% from December 2010, when only 27 percent of businesses were reported to be advertising on Facebook.

2013 Facebook StatisticsOn June 18, 2013, Facebook announced that the company now has one million active advertisers — companies or organizations that have advertised on the social network at least once in the last 28 days. In April 2013, "that there were two billion connections between local businesses and people in the site’s social graph, and in an average week, local business pages get more than 645 million views and 13 million comments. The company did not release new data on those points, but the up-to-date numbers are doubtless higher today." Source :Venturebeat.com

As of 5.7.2013 by researchers the total number of users On twitter are 554,750,000.Number of new Twitter users signing up everyday 135,000.

FACTS YOU SHOULD KNOW ABOUT:

Twitter Annual Advertising RevenueRevenue2013 (Projected)$399,500,000

Twitter is an online social networking website and micro blogging service that allows users to post and read text-based messages of up to 140 characters, known as “tweets”. Launched in July of 2006 by Jack Dorsey. Twitter is now in the top 10 most visited internet sites.

Source: http://www.statisticbrain.com/twitter-statistics/

Founded in December 2002 and launched on May 5, 2003, it is mainly used for professional networking. As of June 2013, LinkedIn reports more than 225 million acquired users in more than 200 countries and territories.

FACTS YOU SHOULD KNOW ABOUT:

The top 3 countries (in terms of members are): 1. United States 2. India 3. UK

The LinkedIn slogan is “Relationships Matter”.

Source: Google

FACTS YOU SHOULD KNOW ABOUT:

HootSuite is a social media management system for brand management created by Ryan Holmes in 2008. The system’s user interface takes the form of a dashboard, and supports social network integrations for Twitter, Facebook, LinkedIn, Google+, Foursquare, MySpace,WordPress and Mixi

7 million users, including 79 of the Fortune 100 companies

Source: media.hootsuite.com/media-kit/

HOOTSUIT INTEGRATES WITH EVERY SOCAIL PLATFORMS TO CONNECT

iConnect every platform for brand

management

• Allows you to manage multiple social networks simultaneously.• Allows to manage various profiles on different accounts.• On Facebook is possible to create a column for our personal profile and professional pages.• Schedule future posts.• Available for mobile devices: iPhone/iPod, iPad, Blackberry, Android.•Setting up RSS feeds allows your website to automatically produce tweets and status updates when you want it to.• Create your personalized reports and get statistic to check results about your social media activity, track your campaigns or control your competitors.• Invite other team members to organize functions, segment queries and keep update your corporative profiles.• Is an online tool, you don´t have to download anything. Extensions for Google (Chrome), Firefox (Prism) and Mac (Fluid).• Allows to change the column´s width.

Advantages:

INTEGRATES FREE

IMPLEMENTATIONCreate company pages on Facebook, LinkedIn, Twitter, Instagram and Google+.Integrate every page with Hootsuit, It will allow maximum 5 accounts at a time for free and more on paid services.

You or any one from the company now can manage every single thing from Hootsuit including updates, replies and feeds on multiple platforms.Facebook allows every page to invite people and if you want to target the audience it even allows you to do so but the feature is only enable for paid services.

If start campaign on Facebook using paid services audiences can be gathered easily with affordable money, same is the case with LinkedIn too if you want to have your advertisement sponsored.

To Get Big, You've Got to Start Small

By Syed Ayazconsultayaz@gmail.com | Skype: consultayaz