Social media quotes Enterprise Social 2.0 2011

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These quotes were collected during Enterprise Social 2.0 March 2011 Brussels. Enjoy all kind of social media quotes from the best speakers.

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<ul><li> 1. Social media quotes<br />These quotes were collected during Enterprise Social 2.0 Brussels<br />Marvin de Reuver<br />Social media adviser<br />Red Banana Innovations<br /></li> <li> 2. "Who cares to have 2M fans! If I spend one euro in digital, I need to get at least one euro back in sales" <br />- JefVandecruysInBev<br /></li> <li> 3. Accessibility &amp; time to market is very important <br />- Amanda Jobbins Cisco <br /></li> <li> 4. What goes on between customers is more important than what goes on between marketers and customers<br />- Peter EspersenLEGO<br /></li> <li> 5. We have many tools to cope with the many ideas that our fans and partners have <br />- Peter EspersenLEGO<br /></li> <li> 6. CRM is dead, long live Social CRM<br />- Graham Hill<br /></li> <li> 7. Social CRM is the companys response to the customers control of the conversation<br />- Graham Hill<br /></li> <li> 8. Not all customers are equal. Some are far more influential than others. So stop threating them as one"<br />- Graham Hill<br /></li> <li> 9. "Map the customer journey and identity the touchpoints where value is delivered"<br />- Graham Hill<br /></li> <li> 10. "Harness customer creativity, ensure involvement in their conversations. Communities are the center of innovation"<br />- Anna Peters Promise Communications<br /></li> <li> 11. Decentralisethe locus of control to maximise co-creation in communities <br />- Anna Peters Promise Communications<br /></li> <li> 12. Start with the story - beyond product"<br />- Adam Wallace Roger Smith New York<br /></li> <li> 13. Our people create our online identity and reputation"<br />- Adam Wallace Roger Smith New York<br /></li> <li> 14. "Have people connect to the communities they want to connect to, be part of the story of these niche communities"<br />- Adam Wallace Roger Smith New York<br /></li> <li> 15. "Make a customerdream come true" <br />- Anna Ketting KLM<br /></li> <li> 16. "Make a customerdream come true" <br />- Anna Ketting KLM<br /></li> <li> 17. In the age of social media doing something that creates a real smile is much cooler than attaching a smiley face<br />- Anna Ketting KLM<br /></li> <li> 18. Customers complain a lot but they contain lots of insights that drive improvements. A complaint is a gift!<br />- Anna Ketting KLM <br /></li> <li> 19. "Social media is a great solution to get attention for charity, it's all about emotions. Share your emotions!<br />- LinaEidmark Doctors Without Borders<br /></li> <li> 20. If you write a blog, you have to respond. Blogs were a great engagement tool to Toyota!<br />- Colin Hensley Toyota<br /></li> <li> 21. Be credible &amp; believable. Communication succeed through mutual trust and mutual understanding<br />- Colin Hensley Toyota<br /></li> <li> 22. Reputation takes years to build, but can be destroyed in seconds<br />- Colin Hensley Toyota<br /></li> <li> 23. Guidelines and regulations were installed mainly to protect Toyotas employees!<br />- Colin Hensley Toyota<br /></li> <li> 24. Is a Facebook friend a lead? No, but it gives access to a dialogue<br />- Florian Resinger BMW<br /></li> <li> 25. Lead registration is a pain in the ass<br />- Florian ResingerBMW<br /></li> <li> 26. If you have money, you dont have time<br />- Florian ResingerBMW<br /></li> <li> 27. Dont take the marketing you did before and put it in a new channel<br />- Chris Wellbelove BT Global Services<br /></li> <li> 28. Going forward you need to incorporate mobile. Mobile internet use will exceed desktop use in 2013<br />- Chris Wellbelove BT Global Services<br /></li> <li> 29. Forget the platform, think about the message first<br />- Chris Wellbelove BT Global Services<br /></li> <li> 30. Tal about what you should do, not what you should do in social media <br />- Chris Wellbelove BT Global Services<br /></li> <li> 31. Guidance + Encouragement + Trust = makes people ambassadors<br />- Chris Wellbelove BT Global Services<br /></li> <li> 32. Dont wait in doing social media, while your competitors get more mature in it<br />- Chris Wellbelove BT Global Services<br /></li> <li> 33. That was Enterprise Social 2.0 2011 <br />Special thanks to: <br />Irina Kremin, LisanneVos and Graham Hill <br />Marvin de Reuver<br />Social media adviser<br />Red Banana Innovations<br /></li> </ul>