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Social Media, Digital Ministry and the Church - Scioto Valley Presbytery

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#askBRC

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from takeoff to landing

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take notes if you can

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road map

↬ Session 1:Introductions and Shifts: Who we are and why social media has caught on.

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road map

↬ Session 2: Assumptions, Words, and Platforms:

A look at general practices, a glossary, and an overview of many, many, many, many platforms

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road map

↬ Session 3: Essential Platforms and Bonus Stuff:

Suggest basic platforms for church use and a few more to make things more fun and dynamic.

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road map

↬ Session 4:What next: What can you do tomorrow as individual and congregations.

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where are you from?

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where are you from?

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what do you do?

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why should we listen?

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how do we know you’re not a robot?

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what about you, part 1

↬ pastors, worship leaders, educators, administrative, volunteers, others

↬ smart phone, phone-phone, tablet, phablet, iphone, android, chromebook

↬ text, facebook, twitter, instagram, pinterest, snapchat, dropbox, doodle

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what about you, part 2

↬ Name and Ministry Context

↬ Primary device used

↬ Top 3 social networks you use

↬ 1 thing we must cover this weekend

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God is not done with us

Gladyn Burrell ran her first marathon at 86 and in 2011 she completed the Honolulu Marathon -- at age 93.Genesis 18 - God tells Abraham and Sarah, at an old age, they were going to have a child.GOD IS NOT DONE WITH US!

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being easy on ourselves

“Dad is wearing a shirt with a symbol of unknown origin,” @undainty, 2012.

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we are not all-powerful

You can break your equipment.You cannot break the internet.

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social media ASSumptions

↬ is a medium of communication

↬ gives insights into a generational worldview, but not absolutes

↬ demands a high sense of self-worth

↬ flattens decision making processes

↬ will not save [anything you hope it saves].

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five important shifts

Many cultural shifts have changed reality, but a few have been part of the Social Media upsurge.

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bounded to centered

From rigidly defined relationships and communityto fluid and broad connections.

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monolithic to niche

From one assumed and obvious choice to many legitimate and disparate options.

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encyclopedia to wikipedia

From single source authority to open source discernment

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geographic stability to transience

From a life long commitment to place to an expected life of constant movement.

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credentials to interaction

Relationships are built upon and sustained by consistent, genuine, and mutual interaction.

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optional to integrated

Technology and Social Media more woven into life like never before -- “digital natives”

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pitfalls

↬ as idol, savior or quick fix↬ as distraction↬ as careless expression↬ as overestimated ROI↬ as echo chamber↬ as trust-breaker, over-sharer↬ as over-and-above F2F↬ as entry to bullying and abuse

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possibilities

↬ the Body of Christ is built up↬ the church models a different way of living↬ the church sees the world beyond itself↬ creativity and creation are liberated↬ accountability is present↬ care and renewal are experienced

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postures

↬ be cautious: wise, but not fearful↬ be adventurous: find what feeds you↬ be contextual: go where people are↬ be curious: tinker with the betas↬ be npr: share about others↬ be bold: leverage technology↬ be humble: don’t have delusions↬ be genuine: be as you would be IRL

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table talk

Where have you used or seen social media used...● well and why?● poorly and why?● not sure?

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all the words

smart phones, tablets, phablets

social media and social networking

web 1.0 v. web 2.0

open source software

analytics, algorithms, clicks, views

SEO = Search Engine Optimization

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all the words

Cloud Technology

weB+logs = Blogs, vLogs

RSS feeds = Really Simple Syndication

aggregators and readers

checking in

QRCode = Quick Read Code

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tagging

↬ after the “@” = a person or org↬ affiliates person to content:

photo, update, attribution↬ use @username on twitter,

pinterest and instagram @actual name on facebook

↬ only tag to connect, use comment section to notify

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hashtags

↬ after the “#” = link↬ connects w/o personal connection --

events: #GA221, #CSW15 interests: #scandal, #ffl, #free movements: #myasianamericanstory, #blacklivesmatter, #everydaysexism

↬ Commentary on picture, update or tweet, #baseballisdeadtome, #tbt #foodphotography #whatsfordinner

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six social media filters

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the go to networks

facebook

twitter

instagram

pinterest

youtube

google+

linkedin

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six filters

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connection

MUSTS: Facebook, Twitter

Networks: Snapchat, LinkedIn, Google+, Ello, Kik,

YikYak, WhatsApp

Blogging: Wordpress, Tumblr, Blogger, Drupal

BONUS: Nextdoor

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coordination

MUSTS: Doodle, gCal, Dropbox

Survey: Survey Monkey, TypeForm

Offering: Paypal, Square, ApplePay, AndroidPay

Scheduling: Calendly, YouCanBookMeet

Analytics: Sumall, FB pages, Twitter, Buffer

BONUS: Evernote, Boomerang

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communication

MUSTS: MadMimi , GroupMe

Blogging: Wordpress, Tumblr, Drupal, Blogger

eLetters: Constant Contact, MailChimp

Conferencing: Skype, Zoom, GotoMeeting

Other: AboutMe, PaperlessPost

BONUS: Punchbowl

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curation

MUSTS: Pinterest, Buffer (Twitter, Facebook)

Scheduling: Hootsuite, Crowdfire

Collections: Storify, ScoopIt, Feedspot, ListLy

Location/Reviews: Yelp, Swarm, Foursquare, FB

BONUS: GetPocket

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contemplation

MUSTS: FB and Twitter Prayers

Devotionals: D365, #Tworship, Second Life

Music: last.fm, rdio, goodreads, pandora, spotify, iheartradio

BONUS: Instapray

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creativity

MUSTS: Instagram

Video: Youtube, Vimeo, Vine

Streaming: Meerkat, Periscope, Ustream

Photography: Flickr, Smugmug, Snapchat

BONUS: Canva, gSlides, KeepVid

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android, apple, microsoft

● gMail

● gCal

● gKeep

● gDocs

● gDrive

● gSlides

● gHangout

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facebook.com

● UPDATES: personality and content

● LISTS: “like” happenings of ministry

● GROUPS: private-ish group discussions and planning

● EVENTS: buzz generation, not tracking or true RSVPing

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twitter.com

● Use lists to keep up community members

● Follow local orgs and businesses for news and local happenings, #claremont

● Use hashtags to find content for curation and to connect with the outside world

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instagram.com

● visual sharing and updating

● see the world through the

words and eyes of another

● clean and simple space for

interaction, no live links

● #claremont

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pinterest.com

● Collect images and liturgy for a season: Lent, Easters, etc.

● Discover educational ideas: workshop rotation, activities, curriculum, etc.

● Curate trusted content to share with the community.

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buffer.com

● Efficient use of online time

● Night owls and early birds

● Effective posting patterns

● Scheduled and buffered

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doodle.com

● Set dates

● Take simple polls

● Share power

● Relieve stress

● Pressure positively

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google.com/calendar

● Coordinate personal and professional schedules

● Embed low-maintenance calendar into a website

● Integrate with all Google apps and other programs

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dropbox.com

● Cloud based storage

● Back-up and share photos

● Group document storage

● Presentation sharing

● 2GB Free + referrals bonuses

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madmimi.com

● Link to online version

● Track actual interaction

● Save some money

● Good alt to emailed PDFs

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groupme.com

● Prayer Groups

● Staff Teams

● Parent Notification

● Group coordination

● SMS or Smartphone

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nextdoor.com

NEXTDOOR.com

connects you to your geographic neighborhood and your actual neighbors in meaningful ways.

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keepvid.net

KEEPVID.net

allows you to download video clips from video-based networks: youtube, vimeo, etc.

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getpocket.com

GETPOCKET.com

allows you to better remember, organize and share links as you find them throughout the day.

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punchbowl.com

PUNCHBOWL.com

allows you to organize gatherings and events more efficiently and communally -- with an clean design and uncluttered feel.

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instapray.com

INSTAPRAY.com

provides a theologically diverse community where you can connect for prayer via an app-only network.

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evernote.com

EVERNOTE.com

uses cloud-based technologies to organize, save, and track content -- think “digital junk drawer”.

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meerkatapp.co

meerkat.com

live stream anything with your phone or tablet.

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Boomerang for gMail

BOOMERANGGMAIL.com

alleviates email distractions by allow messages to be sent later, tracked, and scheduled.

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google slides

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canva.com

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personal tasks

↬ Carve out daily social media time

↬ Normalize usernames

↬ Create lists on current networks

↬ Use “find friends” feature

↬ Organize and prioritize apps

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church tasks

↬ Declutter current online footprint

↬ Gather and record login info

↬ Assign individuals to networks

↬ Claim “business” listings

↬ Schedule monthly app play hour

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and exhale . . .

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final question and response

⬗ social network questions, thoughts, etc.

⬗ church use questions, thoughts, etc.

⬗ general tech questions, thoughts, etc.

⬗ www.slideshare.net/breyeschow⬗ @breyeschow on most social

networks