Outstanding attractive
1
Social Media can be thread to your reputation Companies engage
increasingly in social media sites like Facebook, Twitter, LinkedIn
and other forums and platforms. They go to step into conversation
with their audience to offer better service and support and to
strengthen the band between actual and future customers.
Social media is a great way to grow brand awareness for the
business and to expand the reach to get more customers. But social
media can also be a trap for those who are not familiar with
managing their reputation online.
Everything a company is communicating on the web and in social
media can travel a far way and have an impact on the reputation of
the brand.
You should care about your online reputation as the web has a
wider reach than small town gossip. Future business and future
contacts will be influenced by what the people find about you on
the web.
Your behavior on the web and what other say about you will
affect your future for sure.
To keep a good reputation you need to take care of the WHAT,
WHERE and the HOW.
WHAT do you publish on the web and in social media?
You should avoid do praise your products too much. Do not make
the mistake to use social media as a distribution channel and
overload your audience with dump sales pitches.
WHERE do you publish your content?
Publish content topics where they belong and where they are
appreciated. Therefore you need to listen carefully to your
audience and give them the information they demand.
HOW do you communicate?
Always communicate in a professional and friendly way. Try to be
helpful and show expertise and avoid sounding like
schoolmasterly.
How you present yourself on the web can win you business and
respect. To achieve this you should take the time to establish a
good digital branding and biography.
Infographic: Reputation Management
Outstanding attractive
2
On social media people are talking about your last blog article,
your service, products, about you and your brand. With or without
your involvement.
As content which is published on social media also can be
indexed by the major search engines like Google, Yahoo and Bing the
chances are great that also the content you have distributed will
appear in the search engines search results too.
For you it is important to know where you or your brand name has
been mentioned so you can respond. Therefore your best strategy to
keep a good reputation is also to be active where your target
audience is talking about you. So you can respond professionally
and show your opinion.
Free report: Get found and get leads the smart way.
Downlod the free report here
PleaseShare
http://www.inBlurbs.com
