Embed Size (px)
DESCRIPTION
presentation given at CT Social Media Breakfast in Hamden, CT on 1/28/11
Citation preview
Every connection is a new opportunity™
Pitney Bowes in Social Media
Aneta Hall (@anetah)Social Media StrategistPitney Bowes, Inc.
Every connection is a new opportunity™
April 11, 2023 PBI Internal use only 2
BLOG
Hi!
April 11, 2023 PBI Internal use only 3
Pitney Bowes is Changing… Im
age by @C
oletteCote
April 11, 2023 PBI Internal use only 4
facebook.com/PitneyBowes
twitter.com/PitneyBowes
Flickr.com/PBcorp
youtube.com/PitneyBowesInc
pbconnect.com/blog
Brand Ambassadors
Social Media Ambassadors
Corporate Soc. Media channels
Traditional channels
slideshare.net/pitneybowes
forums.pb.com
1-800-322-8000
www.pb.com
Investor Relations:[email protected]
April 11, 2023 PBI Internal use only 5
facebook.com/PitneyBowes
twitter.com/PitneyBowes
Flickr.com/PBcorp
youtube.com/PitneyBowesInc
pbconnect.com/blog
Brand Ambassadors
Social Media Ambassadors
Corporate Soc. Media channels
Traditional channels
slideshare.net/pitneybowes
forums.pb.com
1-800-322-8000
www.pb.com
Investor Relations:[email protected]
http://pbconnect.com/blog
April 11, 2023 PBI Internal use only 6
facebook.com/PitneyBowes
twitter.com/PitneyBowes
Flickr.com/PBcorp
youtube.com/PitneyBowesInc
pbconnect.com/blog
Brand Ambassadors
Social Media Ambassadors
Corporate Soc. Media channels
Traditional channels
slideshare.net/pitneybowes
forums.pb.com
1-800-322-8000
www.pb.com
Investor Relations:[email protected]
http://twitter.com/pitneybowes/pitney-bowes-tweeps/members
April 11, 2023 PBI Internal use only 7
facebook.com/PitneyBowes
twitter.com/PitneyBowes
Flickr.com/PBcorp
youtube.com/PitneyBowesInc
pbconnect.com/blog
Brand Ambassadors
Social Media Ambassadors
Corporate Soc. Media channels
Traditional channels
slideshare.net/pitneybowes
forums.pb.com
1-800-322-8000
www.pb.com
Investor Relations:[email protected]
April 11, 2023 PBI Internal use only 8
Success in Branded Social Media Engagement
Rules Governance Training
• Employee conduct• Roles & responsibilities• Disclosure• Privacy & Security
Channel playbooks Channel best practices Branding guidelines Getting started
LegalLegal
ST&ICST&IC
GOGOHRHR ITIT
Social Media Council
Social Media Council
Social MediaMGS
Social MediaMGS
Corp.Marketing
Corp.Marketing
PBMSPBMS
MSMMSM
PBBIPBBI
DMTDMT
PRPR Emerging Media Forums
Blogger Meetups & Tweetups
Social Media Strategy Sessions
Channel Training
Social Media Policy
Brand Reputation Management in SM
April 11, 2023 PBI Internal use only 9
What About Results?
http://pbi.bz/gZ15Lh
April 11, 2023 PBI Internal use only 10
Thank you & Ask away!This resentation available at slideshare.net/pitneybowes
Every connection is a new opportunity™
Aneta Hall
Email [email protected]
Blog: www.AnetaHall.com
Twitter: @anetaH
LinkedIn:LinkedIn.com/in/AnetaHall
