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Steve Paul, principal, On Target Marketing Leads a team of experienced marketers, editors and designers with more than 30 years’ experience in high- tech, business to business media, holding high-level marketing, design and editorial positions. www.ontargetmarketing.net So, What’s A Blogcast?

So, What’s A Blogcast?

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OTM Blogcasts, are a new way to deliver interactive, compelling, multimedia content to your targeted audience. Unlike a text-based blog, an audio-only podcast, or expensive video, OTM Blogcasts are mini, OnDemand webcasts delivered in the nearly universal Windows Media .wmv or Flash .flv formats.

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Page 1: So, What’s A Blogcast?

Steve Paul, principal, On Target Marketing

Leads a team of experienced marketers, editors and designers with more than 30 years’ experience in high-tech, business to business media, holding high-level marketing, design and editorial positions.

www.ontargetmarketing.net

So, What’s A Blogcast?

Page 2: So, What’s A Blogcast?

OTM Bogcasts, are a new way to deliver interactive, compelling, multimedia content to your targeted audience.

www.ontargetmarketing.net

So, What’s A Blogcast?

Page 3: So, What’s A Blogcast?

Unlike a text-based blog, an audio-only podcast, or expensive video,

OTM Blogcasts are mini, OnDemand webcasts delivered in the nearly universal Windows Media .wmv or Flash .flv formats.  

Blogcasts are Unique

www.ontargetmarketing.net

Page 4: So, What’s A Blogcast?

OTM Blogcasts allow editors, analysts and other subject matter experts to offer audio and visual content in an easy-to-access format, cost-effectively.

Blogcasts are Useful

Content developers can post OTM Blogcasts to enhance text-based information such as blogs, interviews and sidebars and can be linked from email newsletters and other creative traffic drivers.

www.ontargetmarketing.net

Page 5: So, What’s A Blogcast?

Blogcasts can leverage webcast functionality such as:

• Animated or static PowerPoint slides

• Highlight content• Registration for measurable results• Surveys for interactivity• Destination pop up url after the Blogcast• Incorporate a short sponsor message to increase revenue opportunities!

Features

• Short software demos

www.ontargetmarketing.net

Page 6: So, What’s A Blogcast?

The process is easy.

The Good News

On Target Marketing turnkey services includes:

• Full project management• Setting up all conference calls, training, etc.• Initial template design• Packaging and animation support• Announcer services (optional)• Final production delivery (usually within 24 hours)

www.ontargetmarketing.net

Page 7: So, What’s A Blogcast?

Following is our price list: (Up to 10-minute Blogcast)

Pricing

• Standard Blogcast (No registration, no survey, no sponsor) $300• Premium Blogcast (Includes registration and survey) $500• Sponsored Blogcast (Includes registration, survey and two-minute sponsor message) $750

Pricing discounts available for multiple OTM Blogcasts.

www.ontargetmarketing.net

Page 8: So, What’s A Blogcast?

For more information on custom Blogcasts requiring additional recording time and complexity,

or even live Blogcasts, contact us:

617-795-1992 or [email protected]

Contact Us

www.ontargetmarketing.net