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1 1 SNAPDRAGON ROUNDTABLE SANDEEP SIBAL MAY 2011 Qualcomm Proprietary INSIDE THE SMARTEST DEVICES BEATS THE HEART OF A DRAGON

Snapdragon Roundtable 2011

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Page 1: Snapdragon Roundtable 2011

11

SNAPDRAGON ROUNDTABLESANDEEP SIBALMAY 2011

Qualcomm Proprietary

INSIDE THE SMARTEST DEVICES

BEATS THE HEART OF A DRAGON

Page 2: Snapdragon Roundtable 2011

22 Qualcomm Proprietary

Agenda

Qualcomm

Introducing Snapdragon

Snapdragon Advantage

Snapdragon in India

Q&A

Demos

Page 3: Snapdragon Roundtable 2011

3

The world leader in next-gen mobile technologies

S&P 100 / S&P 500 / Fortune 500

Driving the evolution of wireless communications

World’s largest fabless semiconductor company, #1 in wireless

Making wireless more personal, affordable & accessible to people everywhere

2.7 Million chips every day

Page 4: Snapdragon Roundtable 2011

4

Mobile: The Biggest Platform in the History of Mankind

5B Wireless

Out of 7B

Globally

573M Wireless

Out of 1.2B

In India

Page 5: Snapdragon Roundtable 2011

5

Much More Than a Phone

• 40M Mobile Internet Users

• Strong Demand For Data From Tier 2 & 3 Cities

• 28M Facebook Users, 30% Mobile

• 20 Photos Uploaded Every Second

• Mobile Users 2x More Active

Page 6: Snapdragon Roundtable 2011

66

Unparalleled System Integration

MULTIMEDIA

ADRENO GPU

GPS

DSP

MODEM

POWER MGMT Engine

RF

CONNECTIVITY

MEMORY

SOFTWARE/HLOS

HAVING BEST-IN-CLASS ASSETS IN-HOUSE IS A KEY ADVANTAGE

POWER & PERFORMANCE OPTMIZED CPU

Qualcomm Proprietary

Page 7: Snapdragon Roundtable 2011

77

Benefits of Integration

SMALLER FOOTPRINT

POWER EFFICIENT

LOWER SYSTEM COSTS

LESS ENGINEERING,FASTER TIME TO MARKET Up to 35% better

10-20% smaller

>745 devices launched in

Fiscal 2010

Source: Qualcomm estimates; comparison based on Qualcomm analysis of non-integrated solutions

QUALCOMM DESIGNS, INTEGRATES AND DELIVERS ALL THE PIECES

Qualcomm Proprietary

Page 8: Snapdragon Roundtable 2011

8

Roadmap Breadth And Execution At Scale

LOW & MID HIGH TABLET

Snapdragon: 100+ Commercial Devices Announced,

200+ more in design, 30 companies with tablet designs underway

Snapdragon Currently Powers 8 Tablet Models

Qualcomm Proprietary

Page 9: Snapdragon Roundtable 2011

99

MSM8255

MSM8655

Snapdragon

QSD 8x50

QSD8250AQSD8250

QSD8650

WORLD’S FIRST MOBILE PROCESSOR AT 1GHz

Scorpion Core

Adreno 200 GPU

3G Connectivity

720p HD Video capture and Playback

Snapdragon Single Core

APQ8055

Snapdragon

MSM 8x55

WORLD’S FIRST MOBILE SINGLE CORE AT 1.4 GHz

Single Scorpion CPU 1.4GHz

Adreno 205 GPU

1024x768/720p/Dolby 5.1

Stereoscopic 3D capture & playback

App Proc Only Available

Comprehensive range of 3G

Page 10: Snapdragon Roundtable 2011

1010

MSM8260

MSM8660

Snapdragon Asynchronous Dual & Quad Core

APQ8060

Snapdragon

MSM 8x60

Snapdragon

Next Gen

‘Krait’

MSM8960

MSM8270APQ8064MSM8930

Dual Scorpion CPU 1.5GHz each

Asynchronous Cores

Adreno 220 GPU

HD 1080p capture and playback

Dolby 5.1

Stereoscopic 3D capture & playback

Comprehensive range of 3G

WORLD’S FIRST MOBILE ASYNC DUAL CORE PROCESSOR AT 1.5 GHz

Next Gen Krait Architecture

Single/Dual/Quad Krait CPU up to 2.5GHz

Adreno Dual/Quad GPU

Full 1080p Display Support

Stereoscopic 3D capture & playback

Unparalleled range of 3G/4G

Page 11: Snapdragon Roundtable 2011

1111

The Snapdragon CPU Advantage

FOCUS ON POWER CONSUMPTION

Snapdragon has

superior CPU

micro-architecture.

Competitors “push”

to achieve performance.

Snapdragon

Competitor

Competitor

Process Push

Source: Qualcomm - Measurements made using Dhrystone on commercially available devices. Process “push” is a Qualcomm estimate based on modeling.

0

100

200

300

400

500

600

700

800

900

1000

1100

1200

1300

0 200 600 1000 1400 1800

Power (mW)

Fre

qu

en

cy (

MH

z)

Dhrystone Power Comparison

400 800 1200 1600

50%Higher Power

Runs Hotter

75%Higher Power

Qualcomm Proprietary

Page 12: Snapdragon Roundtable 2011

1212

Smooth, responsive, customized UI on multiple operating systems

Hours of game play between charges due to superior mobile GPU architecture

More than 100+ games on Snapdragon – WAY more than any other platform

Superior Graphics Performance with Adreno

Qualcomm Proprietary

Page 13: Snapdragon Roundtable 2011

1313

First to provide hardware acceleration for Flash and HTML5 videos

First to provide in-page playback of HTML5 videos

Stutter free flash video playback

Internet Video Runs Better on Snapdragon

Page 14: Snapdragon Roundtable 2011

14

OS Platform Leadership

Over 60% of devices powered by Qualcomm

All devices launched powered by Snapdragon

All new webOS devices powered by

Snapdragon

Page 15: Snapdragon Roundtable 2011

15

Powering Over 60% of Android Devices

Industry’s broadest chipset portfolio for Android

Only Qualcomm Supports

Android Across All Smartphone

Tiers

Page 16: Snapdragon Roundtable 2011

1616

Modem Evolution and Technology Leadership

HSPA+

LAUNCHES

Source: HSPA+: GSA 24/1/2011, Rev A: CDG 10/11/2010, Rev B: KDDI 10/18/2010, LTE: GSA 12/1/2011

NETWORK COMMITMENTS

MULTI-CARRIER

REV A and B

COMMERCIAL NETWORKS

KDDI REV B DEVICES

GROWTH YoY

FEB 2009

HSPA+ 21Mbps

AUG 2010

DC-HSPA+ 42Mbps

LTE

LAUNCHES

NETWORK COMMITMENTS

LTE TDD TRIALS

JAN 2010

EV-DO RevB

NOV 2010

4G LTE

MDM 8200

HSPA+

MDM 8220

DC-HSPA+

MDM 9x00

LTE Cat3

MSM 8650

DO RevB

Qualcomm Proprietary

Page 17: Snapdragon Roundtable 2011

1717 Qualcomm Proprietary

• PURPOSE BUILT CPU

• ASYNCHRONOUS DUAL CORE ARCHITECTURE

• BEST-IN-CLASS POWER CONSUMPTION

• UNMATCHED SYSTEM INTEGRATION

• WIDEST OS PLATFORM SUPPORT

• INTEGRATED LTE

• SUPER SCALE

SNAPDRAGON ADVANTAGE

Page 18: Snapdragon Roundtable 2011

18

Snapdragon India Traction

20111. HTC Mozart (Jan 2011)

2. HTC Desire HD (Jan 2011)

3. HTC Desire Z (Jan 2011)

4. Dell Venue (Feb 2011)

5. Dell Venue Pro (Feb 2011)

6. OliveSmart V-S300 (Feb 2011)

7. Acer Liquid Metal (Feb 2011)

8. HTC Incredible S (Mar 2011)

9. Sony Ericsson Xperia PLAY (Apr 2011)

10. Sony Ericsson Xperia Arc (Apr 2011)

11. HTC Desire S (Apr 2011)

12. Acer Iconia Smart (May 2011)

13. Spice MI 410 (May 2011)

20101. Acer Liquid (Feb 2010)

2. Sony Ericsson Xperia X10 (Mar 2010)

3. HTC Desire (Aug 2010)

4. Acer Liquid Ferrari Edition (Sep 2010)

5. Dell Streak (Oct 2010)

6. HTC HD7 (Dec 2010)

20 Snapdragon devices launched till date

Page 19: Snapdragon Roundtable 2011

1919

Industry Trends Are Aligning

DEVICES APPLICATIONS & SERVICES NETWORKS

Page 20: Snapdragon Roundtable 2011

20

Snapdragon in India in 2012

Apps DevicesHigh-end Smartphones

Tablets gain tractionAugmented Reality

Movies on the Go (Netflix)

Console-quality Gaming

Stereoscopic 3D

4G/LTE Networks Launch

Networks

Snapdragon Next Gen

2.5 GHz

Krait Single/Dual/Quad CPU

Adreno Dual/Quad GPU

Unparalleled range of 3G/4G

Full 1080p Display Support

Stereoscopic 3D cap & playback

APQ8064

Page 21: Snapdragon Roundtable 2011

2121

Thank You

Qualcomm Proprietary