Who am I?

@theukseo

@theukseo

“A Good marketer never blames his tools”

SEO & SM Tools

SEO & SM Tools

@theukseo

Solve

• Help me solve a problem

Data

• Help me find information I don’t know

Efficiency

• Help me do my Job

@theukseo

SEO & SM ToolsSolve

I Received an “Unnatural Links” Message!

www.linkdetective.com

@theukseo

SEO & SM ToolsSolve

I Received an “Unnatural Links” Message!

@theukseo

SEO & SM ToolsSolve

I Received an “Unnatural Links” Message!

http://netpeak.net/software/netpeak-checker/

@theukseo

SEO & SM ToolsSolve

I Received an “Unnatural Links” Message!

@theukseo

SEO & SM ToolsSolve

I Received an “Unnatural Links” Message!

Your site Site one Site two0

10

20

30

40

50

60

70

80

Anchor Text Variations

No. of Brand anchor textNo. of keyword Anchor textNo. of Misc anchor texts

@theukseo

SEO & SM Tools

Find Link Prospects, Competitor Analysis, Social Connections?

Data

@theukseo

SEO & SM ToolsData

Find Link Prospects, Competitor Analysis, Social Connections?

@theukseo

SEO & SM ToolsData

Collect Data

• Download CSV of search queries from Social Mention

Categorise Data

• A Quick VLOOPUP can let you easily categorise data.

Create Pivot Table

• Quickly Compare your site against the competition

Visualise

@theukseo

SEO & SM ToolsData

Aggregator Micromedia Social bookmarkingtechmeme identica blogmarks

Blogs twitter deliciousblogcatalog Multimedia diggcocomment clipmarks netvibesgoogle_blog photobucket reddit

Forums pixsy stumbleuponboardreader plurk Social knowledge

Images News Wikipediaflickr ask Social Networkspicasaweb bing facebooksmugmug google_news linkedinwebshots prweb myspace

yahoo VideoYahoo News blip

google_videometacafetruveoyoutube

@theukseo

SEO & SM ToolsData

@theukseo

SEO & SM ToolsData

News

Social bookmarking

Video

Multimedia

Images

Social Networks

Micromedia

0 50 100 150 200 250

Your siteCompetitor 1Industry

No. of Mentions

Med

ium

@theukseo

SEO & SM ToolsData

fergusfishtreyandmeghancloudytags.com

theaquariusvieweprnetwork

susan9wesleyburgenTJ Formal.com

lindathiMissesDressy

johntmccracken

0 5 10 15 20 25 30 35 40

Top Influencers

Count

No. of Mentions

Use

r

@theukseo

SEO & SM ToolsData

1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 310

50

100

150

200

250

Timeline of Tweets

Count of IndustryCount of Competitor 1Count of Your site

Day in July 2012

No.

of

Menti

ons

What Major event happened here?

@theukseo

SEO & SM ToolsEfficiency

Save Time

Save Resource

Enhance Work

More Money

@theukseo

SEO & SM ToolsEfficiency

Microsoft SEO Tool Kit

1.Site Audit

2.Internal Linking

@theukseo

SEO & SM ToolsEfficiency

Site Audit - Basics

@theukseo

SEO & SM ToolsEfficiency

Duplicate Titles

@theukseo

SEO & SM ToolsEfficiency

Broken Links

@theukseo

SEO & SM ToolsEfficiency

Canonical URLs

Category Pages Archive Pages Contact forms Other paginated content

@theukseo

SEO & SM ToolsEfficiency

Internal Linking - Queries

@theukseo

SEO & SM ToolsEfficiency

Group by…

@theukseo

SEO & SM ToolsResources

Social Tools Social Mention – http://bit.ly/2QLVaT

Microsoft IIS Tool Kit Download - http://bit.ly/9DPtrj Distilled http://bit.ly/KWhfb2 SEO Gadget http://bit.ly/KFr7IQ

Analysis Tools: Link Detective – http://bit.ly/xwUWt5 Net Peak - http://bit.ly/kBxnXc

Link Tools Majestic SEO - http://bit.ly/DtBq3 Open Site Explorer - http://bit.ly/4DJvSL Ahrefs – http://bit.ly/iX3BXt

Other Tools of Interest Analytics Canvas - http://bit.ly/cTubgE

This Presentation http://bit.ly/JzOMcN

@theukseowww.seomad.com

Thank YouNeil Walker

http://bit.ly/JzOMcN