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PerformancePlanning..
Module 1B Page 1
Goal Setting
Goal SettingGoal Setting
PerformancePlanning..
Module 1B Page 2
Goal Setting
Goal SettingGoal Setting
Sales Managers have a critical role in sales performance by ...Sales Managers have a critical role in sales performance by ...
Developing the overall Territory Plan
Facilitating individual Performance Agreements
Helping your salespeople develop goals, objectives, and action
plans to ensure your Territory Plan is achievable
Ensuring Sales staff meet their performance goals
Providing frequent coaching and feedback
……To optimize the effectiveness and To optimize the effectiveness and confidence of your teams! confidence of your teams!
PerformancePlanning..
Module 1B Page 3
Goal Setting
Learning ObjectivesLearning Objectives
By the end of this module, you will be able to…By the end of this module, you will be able to…
Develop an effective Performance Agreement with each
of your employees
Set clear goals and objectives using the SMART Model
Prepare for a goal setting meeting
PerformancePlanning..
Module 1B Page 4
Goal Setting
The Performance AgreementThe Performance Agreement
A performance agreement is an explicit agreement of what a manager and employee expect from each other
And…
How they will work together.
PerformancePlanning..
Module 1B Page 5
Goal Setting
Goals, Roles, Process, Interpersonal relationships
Time
Ground rules
What-ifs
Resources
Communication channels
Individual responsibilities
Priorities
……focused on the focused on the CustomerCustomer & the & the BusinessBusiness
The Performance AgreementThe Performance Agreement
Typical elements …Typical elements …
PerformancePlanning..
Module 1B Page 6
Goal Setting
Opportunities For Performance AgreementsOpportunities For Performance Agreements
When a salesperson starts a new job
When a new manager arrives
During formal goal-setting sessions at the start of the year/quarter
When customer assignments change
When creating a 6-Sigma project
During performance reviews or EMS discussions
During team meetings for team or group contracting
After a training session
After any change in the business or procedures that affects the work of an individual
PerformancePlanning..
Module 1B Page 7
Goal Setting
Setting Goals & Objectives Setting Goals & Objectives
How will I know I achieved this goal?
How would someone be able to evaluate my
performance?
Must Respond to These Employee Questions...Must Respond to These Employee Questions...
PerformancePlanning..
Module 1B Page 8
Goal Setting
The SMART ModelThe SMART Model
S Specific
M Measurable
A Attainable
R Results Oriented
T Timed
PerformancePlanning..
Module 1B Page 9
Goal Setting
S Specific … Avoid generalities
M Measurable… Quantity, quality or observable
A Attainable… Realistic with time allowed & available resources
R Results Oriented… Focus on results not just activities
“Implement a 5% price increase by end of the 1st quarter”
“Improve your team integration, monthly QMI with Credit”
“Close the top 2 targets you’ve identified by 2nd Quarter”
“Grow Switchgear Sales 10% as measured by the M110 report”
T Timed… Completion date specified“Have your Account Plans drafted for our March 5th review’
The SMART ModelThe SMART Model
PerformancePlanning..
Module 1B Page 10
Goal Setting
Goal SettingGoal Setting
Effective Goals and Objectives are...Effective Goals and Objectives are...
Compatible with business goals and the individual’s job description
Realistic, yet challenging
Prioritized
Monitored by the key account and/or business plans and tracking mechanisms where appropriate
Capable of being measured or observedCapable of being measured or observed
PerformancePlanning..
Module 1B Page 11
Goal Setting
Features of a Good Measurement SystemFeatures of a Good Measurement System
Complete
Timely
Visible
Controllable
Reasonable cost of implementation
Easy to interpret
Tracks important information
Not time-consuming to gather data
Goal SettingGoal Setting
What gets measured gets done well !What gets measured gets done well !
PerformancePlanning..
Module 1B Page 12
Goal Setting
Formula For Writing A GoalFormula For Writing A Goal
To have ______ ____ ________ _______ by _____ (Verb) (Quantity) (Subject) (Quality) (Date) Do what? How many? Of what? Done how? When?
Examples:
To have sold 3 new accounts with a minimum of 3 contracts each by 6/30.
(verb) (quantity) (subject) (quality) (date)
To reduce customer claims for invoicing accuracy by 40% by end of 2ndQ.
(verb) (subject) (quality) (quantity) (date)
To successfully complete one 6-Sigma project per quarter.
(quality) (verb) (quantity) (subject) (date)
PerformancePlanning..
Module 1B Page 13
Goal Setting
The Performance Agreement The Performance Agreement
Goal #1 Meet or exceed the sales goal of $6 Million for an 18%V
in sales billed, shippable in the calendar year.
Goal #2 Obtain agreement to have the 4 executive staff members
at Montrose Enterprises attend the July CAP session at
Crotonville in order to position GE for the next contract
proposal. Accomplish by end of the 1st Quarter.
Goal #3 Write the specification for the Excelsior Project at Star
Industries by the end of February using the Information
Systems project team. This will put GE in the top share
position at Star.
Goal #4 Upgrade your competency in Microsoft Excel so you can do the
6 Sigma spreadsheet reports for your Greenbelt projects.
Complete the Excel class in January.
PerformancePlanning..
Module 1B Page 14
Goal Setting
Evaluating Performance Objectives/GoalsEvaluating Performance Objectives/Goals
Team ExerciseRead each Performance Objective or Goal. Place a check mark in the Specific, Measurable, Results Oriented, and/or Timed columns if objective or goal clearly incorporates those dimensions.
Performance Objective/Goal S M A R T
1. Coordinate preparation of a 6-Sigma report to ensure submission on June 30 and that it meets established guidelines.
2. Schedule next quarter’s work plans so that T&L expenses are not over Op Plan.
3. Submit Key Account Plan updates by noon on the last fiscal Friday of the 2nd Quarter, on the original forms, modified in pencil.
4. Increase sales in territory by 20%.
5. Penetrate 6 new profitable accounts in the 1st Half of next year.
6. Complete training in skill development areas as discussed with District Manager by year end.
PerformancePlanning..
Module 1B Page 15
Goal Setting
Pairs ExerciseWrite your own Performance Objectives. Use the Objectives you brought to class, or use last year’s objectives or those you would like to achieve in the upcoming year. Check the spaces if your objectives clearly meet the SMART criteria. Have your teammate check it for conformance to SMART.
Performance Objective S M A R T1.
2.
3.
Establishing Performance ObjectivesEstablishing Performance Objectives
PerformancePlanning..
Module 1B Page 16
Goal Setting
Performance Goals S M A R T1.
2.
3.
Establishing Individual GoalsEstablishing Individual Goals
Pairs ExerciseSwap Objectives (from the previous exercise) with a teammate. If you were a direct report of your teammate, what should be your Performance Goals? Write 3 goals that would support your teammate’s Objectives, and have your teammate check for conformance to SMART criteria.
PerformancePlanning..
Module 1B Page 17
Goal Setting
S Specific
M Measurable
A Attainable
R Results Oriented
T Timed
Confident
Productive
SMART PerformanceSMART Performance
PerformancePlanning..
Module 1B Page 18
Goal Setting
AppendixAppendix
PerformancePlanning..
Module 1B Page 19
Goal Setting
Missions, Goals, & ObjectivesMissions, Goals, & Objectives
Missions are general intents
‘Be the Market Leader in the Empire Region’
Goals are specific & measurable accomplishments to be achieved
‘Achieve top Market Share position in each District by end of year’
‘Exceed my sales budget by 10%’
Objectives are tactics used to reach and achieve goals
‘Target Health Care Top 5 accounts in each District, specs by June’
‘Launch new product blitz promo in 2nd Quarter for awareness’