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By Tomas Ridl - PFK Electronics
Citation preview
Company
Overview
Company Overview
A leading electronics company focused on the
design and manufacture of automotive
electronic systems.
A privately owned company - established in
1985.
Acquired Pi-Shurlok in 2012 – established in
1969.
Company Overview
A leading designer and manufacturer of automotive
electronic systems focusing on vehicle security systems,
body control modules, telematics systems and alcohol
ignition interlock systems.
A major supplier of body control modules,
convenience modules, gateway modules,
combination meters, diff-lock and gearbox controllers
to global OEM’s.
Company Overview
Technical Agreements with major
First Tier suppliers, such as
Continental, Valeo,
Calsonic Kansei and Lear for build-
to-print manufacturing under
licence.
PFK’s strengths lie in design
capability, industrialisation and
state-of-the-art high volume
production facilities.
Company Overview
56% of production is exported to global markets.
SMD component placement capacity of 150 000
components per hour 8500m² manufacturing facility.
Accredited to international OEM standards such as ISO/TS
16949 / ISO 14001 / VDA 6 / FORD Q1.
PFK
Product
Brands
A Culture Of
Innovation
A State-Of-The-Art
High Volume
Production Facility
Product
Offerings
Markets
2012 / 2013
61% 39%
[25%]
EXPORT MARKET LOCAL MARKET
OEM SALES
1ST TIER
18%
2ND TIER
7%
Product Offerings
Vehicle Security
Instrument Clusters (Combi Meters)
Telematics systems
(SVR, Fleet Management, Driver
Profiling)
CANBus systems and gateway modules
Convenience / Body Control modules
(difflock and gear shift controllers)
Awards
PFK has been recognised a number of times for leadership in its field.
GMSA Supplier
of the Year Award
2005, 2007, 2008
& 2009
TT100 Established
Enterprises
Minister’s Award for
Sustainability 2009,
2011 & Innovation
in 2012
KZN Exporter of
the Year 2009, 2010
& 2011
KZN Top Business
Portfolio Award in
Manufacturing
Sector 2010
Automechanika SA
2009 & 2013
978
&
MyDrive
978 Hardware
Sierra Wireless WMP100 GSM/GPRS Modem
Sierra Wireless XM0110 GPS
External microcontroller, 2.4GHz
transceiver, 868MHz transmitter,
accelerometer, buzzer, IO
Internal GSM, GPS and ISM antennae
978 Features
GPS position recording up to 1 second
intervals
Trip upload via GPRS (24 hours buffering
when out of GSM coverage)
Security features:
2.4Ghz Driver’s ID (WUWA)
Wireless immobilizer
RF Beacon
Vehicle battery disconnect alert
GSM Jamming detection
Movement alerts
DOTA
The MyDrive Algorithm
To enable the insurer to assess the actual
risk presented by an individual driver,
based on driving behaviour and driving
patterns within the road context; and price
that risk accordingly
Old (blunt proxies) Pay-As-You-Drive (metering)
Pay-How-You-Drive (behaviour based)
Pay-How-You-Drive (exception based)
Age
Gender
Post Code
Occupation Estimated Mileage
Marital Status
Measured Mileage
Times of Day
Excessive Braking
Excessive Speed
Excessive Acceleration
Extreme cornering
Continuous Assessment
Contextual
Roads
Star-rating
familiarity
congestion
time
Comparative
Exception vs. One Second logging
“Plodder”
“Planner”
“Plonker”
“Pusher”
Skill (Anticipation)
Aggression Lower risk
driving style
More progressive driving style
25% lower accident
rate
Average score
8 times accident
rate
Driver Classification
Thank you