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justin spratt, 2016 justin spratt, 2016 Tech Trends in Africa 2016 | Justin Spratt | @justinspratt + Seeing Around Corners +

seeing around corners | technology trends in africa | 2016

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justin spratt, 2016justin spratt, 2016

Tech Trends in Africa2016 | Justin Spratt | @justinspratt

+ Seeing Around Corners +

The Brief

1.Global Technology Trends that will influence Africa in the Next Decade.2.Media, Bitcoin, MicroServices, Machine Learning, AR & VR.

justin spratt, 2016

AGENDA

1.

3.

4.

5.

Setting the Context

2.

Media

AR & VR

Bitcoin

Machine Learning (AI)

MicroServices

AGENDA

Setting the Context

justin spratt, 2016justin spratt, 2016

justin spratt, 2016justin spratt, 2016

1 billion people across 54 countries

Mobile penetration 90% - half smartphone by end 2017

Natural resources make up ~40% of African GDP

Only 24% of Sub-Saharan Africa has electricity

More than 40% of Africa’s population is under 15

15% of the world’s population, yet consumes only ~4% of Global GDP

E-commerce by cash-on-delivery or click-and-collect due to underbanked

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African Macro Development Framework5. Media - “religion media opiate of the masses” - karl marx

Mokoko Slum, Lagos - 300k people, ~satellite dishes

4. Education“By 2021 half of there world's learners will be in Africa” - Steve Haggard

3. TransportUnlocking the Economic Potential of the continent

2. HealthYou cannot teach children if they are sick of hungry

1. Infrastructure$100bn needed pa/$50bn currently - Economist

Burkina Faso, 25% of average salary required to charge phone - NGO, 2014

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justin spratt, 2016

MyPrognosticationPrinciples

1. We over estimate technology in the short term and underestimate it in the long term.

2. Progress happens at the edges. Often it looks like a toy.

And, don’t be too quick to judge. The first pornographic novel was written over 150 years before the first scientific journal.

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ExponentialChange

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“40% of today's companies on the S&P 500

will no longer exist in 10 years.”

A study from the John M. Olin School of Business at Washington University.

justin spratt, 2016justin spratt, 2016

justin spratt, 2016

One.

Media Trends

+ Fourth Estate is in trouble+ Snapchat+ Native Advertising+ Conversation Commerce (Bots)+ Peacocking (ATL) vs. Performance Marketing

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justin spratt, 2016justin spratt, 2016

justin spratt, 2016

Two.

Augmented Reality &Virtual Reality

“personal sensory proximity”immersive (VR) vs. extensible (AR)

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VR- accelerate learning through real life simulations- computer gaming- ringside seats at sports events- combined with robotics, the healthcare benefits could be huge- sales engagements- travel the world - google earth comes to life- Journalism - BIG empathy

AR - education, accelerated learning - rural youth- compress and accelerate the learning curve- market data for farmers in Africa: yield, pricing when trading- games that get people off the couch (Pokemon) and exercise- data at your fingertips in intelligent ways

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justin spratt, 2016

Three.

Machine Learning It’s all about big data. Really, really big amounts of data.

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Deep learningNeural Nets

True AI

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"It is believed there are more possible game variations than atoms in the universe"

justin spratt, 2016

https://biotechin.asia/2016/09/03/machine-learning-help-revolutionize-cancer-diagnosis/

Conventional tests failed to show any sign of the cancer. The doctors turned to IBM’s Watson (AI).

It cross referenced this case against 20 million oncological records, and concluded in a mere 10 minutes that the patient suffered from a rare type of leukaemia…they started a new treatment regimen, and the lady survived.

The very best physicians are 10x and even 100x better than the average.Yet every physician is limited by the number of cases they’ve seen in their lifetime…What if we could make the very best extensible using AI?

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justin spratt, 2016

Four.

Bitcoin

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“Quantitative Easing”(Manipulated Currencies)

Monetary Policy failingExorbitant Interchange fees

Proprietary banking systems Glacial FinTech innovation

No transparency

justin spratt, 2016

Immutable record of accountdecentralised (Peer-to-Peer)

Open Source (OSS)cheaper settlements and fractional

interchangePermissionless innovation (a’la web)Think of it as the plumbing of digital

payments on the internetuntouchable by political machinations

justin spratt, 2016

justin spratt, 2016

Five.

MicroServices

Abstracting complexity of computing infrastructure:+ servers+ software+ engineersLearning & Experience curve shorter.Good for Africa.

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Amazon Lambda

Sales Technology Digital Asset Management

Marketing Automation

Content Production | Blog, Social Media, Native Advertising & Video

Website Technology | Content Management System

Platform | Runtime | OS, Framework, Databases

Infrastructure | Servers | AWS, Azure

CRM Media Buying Tech Landing Pages & Email

Info

rmat

ion

Arch

itect

ure

& An

alyt

ics

Pipeline & Lead Nurturing PPC, GDN, CPM Targeted content

MARKETING TECHNOLOGY STACK

justin spratt, 2016justin spratt, 2016

justin spratt, 2016justin spratt, 2016

justin spratt, 2016justin spratt, 2016

Thanks. @justinspratt | 2016