12
MOBILE MARKETING PLATFORM OVERVIEW

Scanvee - What We Do

Embed Size (px)

Citation preview

Page 1: Scanvee - What We Do

MOBILE MARKETING PLATFORM OVERVIEW

Page 2: Scanvee - What We Do

Scanvee is a cloud-based analytics platform that

enables advertising in traditional media (Print,

Outdoor, Direct Mail) to engage consumers

through their mobile devices by using bridging

technologies (QR Codes, NFC) to deliver rich

content, gather feedback and process

transactions. The data is then aggregated across

campaigns and media channels to help

understand consumer behavior, improve

customer experience with personalized offers and

allocate the marketing budget more effectively.

Page 3: Scanvee - What We Do

The Platform

www.scanvee.com

Page 4: Scanvee - What We Do

Technologies

NFC - NEAR FIELD

COMMUNICATION

QR CODE - QUICK

RESPONSE CODE

Page 5: Scanvee - What We Do

Create

Easily create promotions using our templates or link to existing pages hosted elsewhere.

Each promotion can have a start & end date with an alternate destination outside that range. The location of each scan can also be tracked.

Page 6: Scanvee - What We Do

Create

*(Option for a permanent DOOH networks)

*

All of the current promotions within a campaign can be seen in the Promotions page. Each promotion can be edited independently or queued for a media network.

A QR code can be downloaded for each promotion. You can adjust the format, size, and color of each code.

A URL for the image of the code and the URL that’s embedded into the code are included for easy sharing.

Page 7: Scanvee - What We Do

Track

Reports can be viewed for each promotion individually or for a campaign overall or for the entire account.Scans are presented by day, week or month, and unique vs. total.

Scans can be viewed by time of day and adjusted to reflect any time zone.

Page 8: Scanvee - What We Do

Track

Scans are categorized by device and each report can be downloaded as a graphical PDF or as a raw CSV file.

The Location view shows where scans originated from by tracking an existing network automatically or activating it for each promotion.

Page 9: Scanvee - What We Do

Traffic

Page 10: Scanvee - What We Do

Traffic

Page 11: Scanvee - What We Do

KEY FEATURES

• Page templates – Create and deploy campaigns in minutes

• Dynamic tags– Change content at any time

• Live-time analytics– Monitor performance as it happens

• Enterprise structure– Control privileges for each user

• White-labeled– Interface and tags can be custom branded

• Single sign-on– Integrate with existing tools

Page 12: Scanvee - What We Do