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See http://confluence.sakaiproject.org/confluence/display/3AK/Visual+Design for context.
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1
Design presentation oneTuesday 9th June 2009
Sakai visual style 3x directions
2
Refresh our memories with the workshop findings
Gather feedback from all three variations of visual style
Decide to refine the two screens presented down to one final route based on the
strengths and weaknesses of all three routes
Agenda
3
Workshop refresher
4
Make the out-of-the-box theme so good, people are less inclined to change it
Convince people to ‘buy’ after a trial
Allow flexibility for institutions (via rules and guidelines)
Objectives
5Audiences
Instructional Designers
Positive
PowerfulSolid and reliableFlexible (but obscure)
Negative
Clumsy, clunkyToo many optionsHard to identify key things
Expectations
“What does it do?”
“What will this look like to students?”(my audience)
Reassurance
Clear feedback
Consequences of actions
6Audiences
Educators and researchers
Positive
Easy to do simple thingsOrganizes my life
Negative
Interface feels antiqueNot very friendlyConfusing terminologyCumbersome
Insight
80% of users only use 20% of the functionality
“Why would I take training on something I don’t want to use”
Expectations
“Doesn’t create more work for me”
ControlSimplicity
Not necessarily cutting edge
Functionality to the fore
7Audiences
Students
Positive
Single space for everything“Why don’t all my teachers use this system?”
Negative
Staid
Expectations
Dashboard to manage across subjects
AJAX-ey interactions
Predictability
Mobile, RSS
Contemporary
Consistency (between sites)
8Attributes to be of service
Multi-purpose
Enterprise ready
Collaborative
SafePersonal Straightforward
Professional
Real world activity
QualityControl
9Attributes of emotional value
Timeless
Organized
Simple
Flexible
Clarity
Quality
10Attributes of emotional value
Smart
Friendly
Innovative
Contemporary
Respected
11Attributes of emotional value
OpenCollaborative
Easy
ObviousTransparent
Autonomous
12Attributes of emotional value
AuthoritativeActivity Trustworthy
Inspirational
Respected
Consistent
13Timeless
14Smart
15Open
16Authoritative
17
AuthoritativeInspirational
Consistent
Activity
Respected
Trustworthy
Authoritative encompasses all routes
TimelessSimple
Clarity
Flexible
Organized
SmartInnovative
Friendly
Contemporary
Respected
OpenCollaborative
Easy
Autonomy
Obvious
Transparent
18Weighting of various visual styles
Route 01 Route 02 Route 03
AuthoritativeInspirationalConsistent
ActivityRespectedTrustworthy
SmartInnovative
FriendlyContemporary
Respected
OpenCollaborative
EasyAutonomyObvious
Transparent
TimelessSimpleClarityFlexible
Organized
AuthoritativeInspirationalConsistent
ActivityRespectedTrustworthy
TimelessSimpleClarityFlexible
Organized
OpenCollaborative
EasyAutonomyObvious
Transparent
SmartInnovative
FriendlyContemporary
Respected
AuthoritativeInspirationalConsistent
ActivityRespectedTrustworthy
SmartInnovative
FriendlyContemporary
Respected
TimelessSimpleClarityFlexible
Organized
OpenCollaborative
EasyAutonomyObvious
Transparent
19
Route 01
20Route 01 (Focus on timeless) ~ 1 of 8 (No institutional branding)
21Route 01 (Focus on timeless) ~ 2 of 8 (No institutional branding)
22Route 01 (Focus on timeless) ~ 3 of 8 (With institutional branding)
23Route 01 (Focus on timeless) ~ 4 of 8 (With institutional branding)
24Route 01 (Focus on timeless) ~ 5 of 8 (Any background colour)
25Route 01 (Focus on timeless) ~ 6 of 8 (Any background colour)
26Route 01 (Focus on timeless) ~ 7 of 8 (Any background)
27Route 01 (Focus on timeless) ~ 8 of 8 (Any background)
28
Route 02
29Route 02 (Focus on smart) ~ 2 of 4 (With institutional branding)
30Route 02 (Focus on smart) ~ 3 of 4 (With institutional branding ~ Top)
31Route 02 (Focus on smart) ~ 4 of 4 (Scrolled)
32Route 02 (Focus on smart) ~ 1 of 4 (No institutional branding)
33
Route 03
34Route 03 (Focus on open) ~ 1 of 5 (No institutional branding)
35Route 03 (Focus on open) ~ 2 of 5 (No institutional branding ~ Top)
36Route 03 (Focus on open) ~ 3 of 5 (Scrolled)
37Route 03 (Focus on open) ~ 4 of 5 (With institutional branding)
38Route 03 (Focus on open) ~ 5 of 5 (With institutional branding)