1 #SmarterBiz

Reshaping How Enterprises Operate and

Compete with Cloud, Analytics, Mobile and Social

Evelyn Bailey

IBM Vice President, Software

IBM Canada

The IBM strategySTRATEGIC IMPERATIVE

1.

Make markets by

transforming industries

and professions with

data.

STRATEGIC IMPERATIVE

2.

Remake enterprise

IT for the era of

Cloud.

STRATEGIC IMPERATIVE

3.

Enable “systems of

engagement” for

enterprises. And lead by

example.

The IBM strategySTRATEGIC IMPERATIVE

1.

Make markets by

transforming industries

and professions with

data.

STRATEGIC IMPERATIVE

2.

Remake enterprise

IT for the era of

Cloud.

STRATEGIC IMPERATIVE

3.

Enable “systems of

engagement” for

enterprises. And lead by

example.

WHAT WE SEE SHIFTING

Data is becoming

the world’s new

natural resource.

WHAT WE SEE SHIFTING

The emergence of Cloud

Is transforming IT and

business Processes into

digital services.

WHAT WE SEE SHIFTING

Social. Mobile.

Unprecedented access to

data. All are changing how

individuals are understood

and engaged.

The IBM strategySTRATEGIC IMPERATIVE

1.

Make markets by

transforming industries

and professions with

data.

STRATEGIC IMPERATIVE

2.

Remake enterprise

IT for the era of

Cloud.

STRATEGIC IMPERATIVE

3.

Enable “systems of

engagement” for

enterprises. And lead by

example.

WHAT WE SEE SHIFTING

Data is becoming

the world’s new

natural resource.

WHAT WE SEE SHIFTING

The emergence of Cloud

Is transforming IT and

business Processes into

digital services.

WHAT WE SEE SHIFTING

Social. Mobile.

Unprecedented access to

data. All are changing how

individuals are understood

and engaged.

OUR POINT OF VIEW

Data is the new basis of

competitive advantage.

OUR POINT OF VIEW

Cloud is the path to new

business models.

OUR POINT OF VIEW

A systematic approach

to engagement is now

required.

Data …

Big Data & Analytics Platform

A new architecture for Big Data & Analytics is required

Data in

Motion

Data in

Many

Forms

Data at

Rest

Landing

Area,

Analytics

Zone

and Archive

Exploration,

Integrated Warehous

e, and

Mart Zones

Real-time

Analytics

Decision

-Making

Business

Processes

Point of

Interaction

Information Governance, Security

& Business Continuity

Security, Systems, Storage and Cloud

Cognitive

Computing

Real-time Analytics

& Decision

Management

Planning &

Forecasting

Predictive Analytics

& Content Analytics

Reporting, Analysis

& Dashboards

Data Discovery

& Visualization

Informatio

n

Ingestion

and

Operation

al

Informatio

n InfoSphere

Information

Server

InfoSphere

Streams

DB2 &

Netezza

InfoSphere

Big Insights

& Data

Explorer

InfoSphere

Cloud …Cloud …

An unmatched set of Cloud capabilities

Business Processas a Service

Enabling business transformation

Business

Process

Solutions

Application Application Application Application Application

Softwareas a Service

Marketplace of high value consumable business applications

Platformas a Service

Composable and integrated application development platform

Infrastructureas a Service

Enterprise class, optimized infrastructure

Built using open standards

Compute Storage Networking

Built using open standards

Smarter Commerce

Smarter Analytics

Smarter Cities

Smarter Workforce

Watson solutions

IBM Service Engage

Service Platform

Open Standards-

based Middleware

Solutions

IBM SmartCloud

Enterprise +

Public. Private. Dynamic Hybrid.

Infrastructure

solutions

External

Ecosyste

m

Industry CollaborationHuman

Resources

Big Data &

Analytics

Commerc

e

Marketin

g

IT Manageme

nt

Software solutions

DevOpsBig Data & Analytics Security

Integratio

nMobile Social

TraditionalWorkloadsManageme

nt

SmartCloud

Engage

IBM is pioneering DevOps for continuous software delivery that

enables clients to seize market opportunities and reduce time

to customer feedback

50% increase in

software quality over three

years

90% on-time

deliverywith DevOps approach

50% increase over

prior waterfall method

70% decrease in user

downtime IBM® Rational® Products

• Asset Analyzer

• Developer for System z®

• Development and Test

Environment for System z

• Requirements Composer

• Team Concert™

• IBM Software Services for

Rational

OSLC

Monitor and Optimize

IBM Tealeaf CX, IBM SmartCloud Application Performance

Management

Continuous Innovation, Feedback & Improvements

Plan & Measure

Rational Focal Point

Develop & Test

Rational Team Concert

Rational Test

Workbench

Release &

Deploy

IBM UrbanCode Deploy

IBM SmartCloud

Orchestrator

Bes

t P

rac

tic

es

Engagement …

Social & Mobile Experiences

Delivering engaging, personalized and collaborative experiences across channels

SOCIALIt’s about starting a

conversation and removing barriers to

improve and accelerate business results

in context.

CONTENTDeliver content

relevant to each user in a way that

is compelling to each user.

INTEGRATIONInformation is power, but context is everything.

ANALYTICS AND PERSONALIZATIONYou can’t optimize what you aren’t measuring.

MOBILEDevelop and render content and applications that display perfectly on smartphones, desktops or just about any device.

Security …

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Needle vs haystack ?

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IBM Security – intelligence, integration, expertise

Security Intelligence and Analytics

Advanced Fraud Protection

People

Identity & Access

Mgr

Data

Guardium

Applications

AppScan

Infrastructure

Network XGS

Fiberlink

Advanced Security and Threat Research X-Force®

QRadar

Trusteer

Professional

Services

Cloud & Managed

Services

Mid-Year Security report

8,000+

vulnerabilities

disclosed

Rise in

exploitation of

trusted

relationships

Increasing

sophistication of

mobile malware

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IBM enables YOU to transform your business and gain

competitive advantage

Big Data & AnalyticsCapitalize on today’s

informational explosion

to quickly sense and respond

MobileLeverage mobile to

engage with anyone,

anywhere,

and at anytime

SecurityProtect the network from

the edge to the user

and the device

CloudSpeed the delivery of new

products and services

in highly dynamic markets

SocialIt’s people who create

value for your business.

Energizing life’s work.

16 #SmarterBiz

IBM Canada

In 2012, IBM Canada invested

$540M in research and

development; making it one of

Canada's top five R&D

spenders*.

An IBM services centre for

application services in Halifax,

NS – a first of its kind in

Canada – creating up to 500

highly skilled jobs for Atlantic

Canada.

Invested $150M+ in a modular

data centres in Barrie, ON and

Edmonton, AB. Innovative use

of energy uses 60% less energy

than typical high-density server

environments.

IBM invested $175M in a high-

performance R&D centre that

currently tackles 34+ projects

focused on making major

advances in the areas of health,

water, energy, urban issues and

agile computing.

IBM Canada Leadership Data Centres

IBM Services Centre: Nova Scotia

Top 5 R&D spender

Ag

ile

En

erg

y

Cit

ies

Wate

r

Healt

h

IBM Canada R&D Centre

IBM Canada Lab employees

have contributed brain power,

helping IBM attain top patent

leader status for over 21 years

driving growth and innovation

Patents

IBM Canada Lab is a trailblazer

in finding new ways to foster

innovation with 6 sites across

Canada.

Software Labs

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