Embed Size (px)
DESCRIPTION
Search & Social - presentatie voor de aktieve Belgische retailers.
Citation preview
30 Juni 2011
Retail Detail
@QueroTom
The audience is listening
Fight of the night
Traditional Marketing
Digital Marketing
Google Insight for Search
Google Insight for Search
Google Insight for Search
Zichtbaarheidstest
2008 - 2011
Tommy Hilfiger schoenen
Goedkope?
A-Z
Google Wonder Wheel
Investering in Retail???
Competitie
Google Adplanner
Fight of the night
Testvraag
Torfs
Quiz vraag 1:
Telenet
Quiz vraag 2:
De Wever
Quiz vraag 3:
Rock Werchter
Quiz vraag 4:
Job
Quiz vraag 5:
Quiz vraag 6:
Nadal
Quiz vraag 7:
BMW
Quiz vraag 8:
Antwerpen
Quiz vraag 9:
Egypte
Quiz vraag 10:
Brico
Final
20.193
Fight of the night
The times are a-changin’
Fight 2: Facebook vs Google
1 2 Search Social
Facebook vs Google
1 2
1 2 Tell
a Story
Google+ Tell
a Story
plus.google.com
Google+
Fight of the night
De huidige
mediamogelijkheden
OWNED
MEDIA
EARNED
MEDIA
PAID
MEDIA
Owned vs Paid vs Earned
Media
Owned vs Paid vs Earned
Media
Impact verhogen + Budget verlagen
Emarketer
Impact verhogen + Budget verlagen
Winners of the fights
Winners of your business?
Need Help?
