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Social Media Marketing StrategyInstructor: Dr. S. Jeannette Guignard
Course ID: 21652
by Julia Huber, 03/23/12
+Index
My blog
Closing thoughts
+My bloghttp://juliahuber1990.blogspot.com/
Final posts: 5 final posts (11.20am)
Total Comments: 2 total comments (11.20am)
Post, that got me the most views?
The post, where I got the most views was about:
Marketing Strategy and Brandbuilding
Why?
This topic was very interesting and about building an
own brand, I read an article about it before.
Keep up a blog?
I am not sure, but it is good to know! Perhaps before I
graduate and want to find a job.
Why?
It takes so much time and it is only useful, if you want to
promote yourself.
The most challenging part of keeping
a blog?
You need:
Time
Ideas
Creativity
The most things I enjoyed:
You get:
New experiences
Better and better in it
New opportunities
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Think of the time zones whenyou post
The page is the most effectivetool
You have to be present everyday to stay in mind
Post pictures
Post videos
Post advertisements
Tell audience information
What did I learn about using
Facebook for business?
Which strategies will you use to
engage your audience?
How have my perceptions about Facebook changed from the first day of
class?
Facebook is not only a Social Network for private persons, but also for companies
to promote their brand and stay in contact with their customers.
+Twitterhttps://twitter.com/ ID: JuliaHuber4
Magical attraction
Over 300 million users
Easy to use it
It is free
Strengths: Weaknesses:
System crashing from time to time
Only 140 letters in one Tweet
You loose a bit of your privacy
You get dependent from using it
Companies, which I follow:
Lidl – the company I work for
Apple – I love my iPhone, iPad and MacBook
Audi – these German cars are amazing
UCR – the university, where I am studying right now
New York Times – I always want to know, what is going on
+Closing thoughts
What did I learn?
That the ROI is also important for Social Media
It is important to think about the different time zones
That the users of Social Media grow and grow, because more people have smartphones
What surprised me to most?
There are 1-4 Tweets per hour and only 0.5 post in Facebook
80% of the US population live in the Eastern and Central Time Zone
Blogs can be used to promote yourself as a brand
What will I do differently?
Look at the advertisements of companies on Facebook
Search different presentations on www.slideshare.net
Try to use my blog and look at other blogs
What will I change, when I use
social medias?
Take more care, because there is not
much privacy in the internet
Use tools more seriously
