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POWER OF CONTENT MARKETING

Power of Content marketing

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Content marketing has become utmost game changer in the social media space. Visual content has taken over the traditional ways of driving traffic to website and conveying brand message across multiple domains. Here "Power of Content Marketing" : Media-Mosaic presentation

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Page 1: Power of Content marketing

POWER OF CONTENT

MARKETING

Page 2: Power of Content marketing

Marketing is Changing has Changed

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With Lesser Money Spend

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Get More Customers

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Visual Content is the FUTURE

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Without VISUAL CONTENT

There is no SEO

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Traditional Marketing

Link Building

Submissions

On Page optimization

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The New Inbound Marketing

Search Videos Analytics

Social Media Rich Content PPTs

Blogging Mobile Branding

Social CRM Lead Nurturing

Landing Pages Email Marketing

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5 Types of Visual Content

Video

Podcast

Infographics

Ebrochure

PPTs

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Videos Infographics Comics PPTs Ebrochures Podcast

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Videos Infographics Comics PPTs Ebrochures Podcast

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Videos Infographics Comics PPTs Ebrochures Podcast

Page 13: Power of Content marketing

Videos Infographics Comics PPTs Ebrochures Podcast

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Videos Infographics Comics PPTs Ebrochures Podcast

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Videos Infographics Comics PPTs Ebrochures Podcast

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Keys to Visual Marketing Success

Create a Compelling Story

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Keys to Visual Marketing Success

Choose the right Content

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Keys to Visual Marketing Success

Great Design and Branding

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Keys to Visual Marketing Success

Promote your content strategically

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Why VIDEO Is A Big Deal

Average person spends 15 minutes a day on You TubeVideos are 53 times more likely to be on 1st page of Google ResultsVideos raise the click through rates in emails by 50%You Tube is the second largest Search EngineOver 3 million people are sharing videos through socially connected sites like Facebook, Twitter, MySpace

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Video SEOIs Not

Throwing a video on you tube and hoping it goes viral.Throwing a video on homepage and hoping it attract customers.

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Video SEO Is

Exten-sion of SEO

Optimizing video content on your site

Optimizing video content on other sites

Sharing and Embedingvideos

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Impact of Videos

Videos are now featured on top SERPs by default

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Podcast SEO Is

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Impact of Podcasts

Reviews: Ask your viewers

Subscribers/Popularity: Promotion

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Why Infographics?

• Average number of Infographics seen every week by individual is 3274.

• Infographics make anything upto 67% more interesting.• Infographics makes your business 82% cooler.• Infographics make you upto 40% more relevant.• Infographics will make you seem 18% more

knowledgeable.

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Impact of Infographics

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Why Presentations?

• Slideshare is the world’s largest professional content sharing community.

• It has 60 million visitors a month.• It has 3 billion slide views a month.• It is one of the top 150 sites on the

web.

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Impact of Presentations

PPts are also featured on top SERPs

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Impact of Ebrochures

Ebrochures are also featured on top SERPs

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