Open Source Will Drive the Automotive Industry

Black Duck Software

COMPANY CONFIDENTIAL – Copyright © 2012 Black Duck Software, Inc. All Rights Reserved. 2

Overview

Trends

Why open source in automotive

GENIVI Alliance

BearingPoint study on use of open source in automotive

COMPANY CONFIDENTIAL – Copyright © 2012 Black Duck Software, Inc. All Rights Reserved. 3

Value is shifting from manufacturing/assembly to information technology Cars now valued for software capabilities, not just materials

New “players” - IT and electronics

Balancing in-house development vs. strategic alliances with suppliers, IT and electronic companies

Trends

COMPANY CONFIDENTIAL – Copyright © 2012 Black Duck Software, Inc. All Rights Reserved. 4

In-Vehicle Infotainment

100+ million lines of code in a premium-class car

70% of the code is in the in-vehicle infotainment (IVI) sub-systems

Open source can: Reduce costs Speed time-to-market Increase innovation

and differentiation

Why Open Source in Automotive?

COMPANY CONFIDENTIAL – Copyright © 2012 Black Duck Software, Inc. All Rights Reserved. 5

GENIVI Alliance

An open source community for automotive IVI

www.genivi.org

COMPANY CONFIDENTIAL – Copyright © 2012 Black Duck Software, Inc. All Rights Reserved. 6

Webinar: Open Source in Automotive

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Tuesday, March 27, 2012 1:00 PM - 2:00 PM GMT

Thursday, March 29, 2012 11:30 AM - 12:30 PM EDT

And in German on: Thursday, March 29, 2012 2:00 PM – 3:00 PM CEST