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AAProducers that offer user-friendly “in-product” activation
& Declining: Producers offering legacy, dongle-based licensing
Enterprise Apps Becoming More User-friendly
Producers Profiting from the “Appification” of the Enterprise
44% 19%Producers that will be offering utility-based software licensing within 2 years
23%
Source: Flexera Software’s 2013 Applicat ion Usage Management Survey prepared joint ly with IDC