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Interested in the intersection of technology and retail. blogs.oracle.com/retail About Me Five Trends to Watch in 2015

NRF Big Show -- Five Retail Tech Trends

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Page 1: NRF Big Show -- Five Retail Tech Trends

Interested in the intersection of technology and retail.

blogs.oracle.com/retail About Me

Five Trends to Watch in

2015

Page 2: NRF Big Show -- Five Retail Tech Trends

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

FINISH

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NFC but limited to subset of phones; HCE

Uses CC or ACH; phone#, beacons, peer-to-peer.

Owned by Telcos; NFC via secure element

NFC, tokens

Owned by retailers; no CC; uses barcodes

2 Oracle Confidential

Page 3: NRF Big Show -- Five Retail Tech Trends

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

Change How Consumers Shop?

Increase Employee Productivity?

Sell New Products?

How will IoT impact retailers?

3 Oracle Confidential

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Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | 4 Oracle Confidential

Page 5: NRF Big Show -- Five Retail Tech Trends

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

vs

Contextual Assisted Requested

5 Oracle Confidential

Geo-Fencing

Page 6: NRF Big Show -- Five Retail Tech Trends

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

This isn’t just a retail industry

problem.

Oracle Confidential 6

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Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential 7

Card Present

Card Not Present

Total Fraud

EMV 17%

EMV 99%

EMV helps but isn’t the complete answer.

We need tokenization and/or E2E encryption.

We need a federal law for notification.

Page 8: NRF Big Show -- Five Retail Tech Trends

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential 8

This isn’t just a retail industry problem.

EMV helps but isn’t the complete answer.

We need tokenization and/or E2E encryption.

We need a federal law for notification.

It’s not just financial information at risk.

Hope for the best; plan for the worst.