www.marcjacobs.com  

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

h-p://www.youtube.com/watch?feature=player_embedded&v=s18G

VhINd9M  

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

BRAND GENERATED CONTENT

 NegaFef  

Brand  generated  content  

 

 PosiFef  

Brand  generated  content  

 

 PosiFef  

User  generated  content  

 

h-p://www.youtube.com/watch?v=NIWye8Qw3mg  

h-p://www.youtube.com/watch?v=mKCl-­‐PI3ZdE  

h-p://www.youtube.com/watch?v=Jw7Yuc5YWSA  

 NegaFef  

User  generated  content  

 

h-p://www.youtube.com/watch?v=WFP8P8E3OuE  

h-p://www.youtube.com/watch?v=Ygd0AaibxEs  

Positief User generated content

Negatief User generated content

Conclusie  

•  Weinig  negaFef  •  Veel  posiFef  •  Aanbeveling:  zo  door  gaan!