MPITechCon Presentation on Future Trends of Meetings

7/12 Trends Shaping Our Future

Poll What percentage of the MPI Founda5on research have you

downloaded and read?

The Future of

Mee5ngs

Poll Which Trend Topic is most relevant to you? A. Content B. Strategy C. Technology D. Genera5on Gap E. Cash & Climate

Content Will Be Free

Research Takeaways

•  Customized pricing = smaller mee5ngs •  Find the value •  Freemium… the Angry Birds model •  Interac5on •  Contextualiza5on •  Beyond great speakers

Poll Based on your experience how would you finish this sentence: This trend… a.  is old news. b.  is here. c.  is coming soon. d.  is somewhere down the road. e.  is a bunch of hooey.

Ideas

•  Content offerings •  AQendee driven •  Content crea5on •  Live Q & A online • What’s your story?

Know How Will be the new knowledge

Research Takeaways

•  New Specializa5ons – Knowledge structuring

•  New Learning Environments •  New sectors •  Experien5al learning

Poll Based on your experience how would you finish this sentence: This trend… a.  is old news. b.  is here. c.  is coming soon. d.  is somewhere down the road. e. Way off in this distance

Ideas

•  “what” vs. “why” •  Reading instruc5ons vs. building the bike •  Passive vs. ac5ve •  Exclusive vs. inclusive • What’s your story?

Professionals Will Delve Into

The Heads Minds and Brains Of

Clients

Research Takeaways

•  Let data drive •  Fierce filters •  Experience and outcomes


Ideas

•  Resources – Google analy5cs – Bid Pal – SlideKlowd

•  Real 5me • What’s your story?

You Will Think Instant, Short Term and Quick Fix

Research Takeaways

•  Define your USP •  Visualize •  Quick fixes


Ideas

•  The TED effect •  Story telling •  ADD • What’s your story?

Online Events Will Feed Offline

Experiences

Research Takeaways

•  On and off (Hybrid) •  New demand •  Being there •  BriQany vs. Jus5n


Ideas

•  Analog –> Digital •  Off –> On •  Networking Event –> LinkedIn •  Yes –> And • What’s your story?

“It Will Be Old Age Jim, But

Not As We Know It”

Research Takeaways

•  Stereotypes •  Avoid ageism •  Genera5onal catering


Ideas

•  4 Genera5ons •  Old ≠ Apathy • What’s your story?

You Will Need To Consider Cash, Carbon, Climate, and Crisis Costs

Research Takeaways

•  ROI, tools, value •  Travel •  Crisis & Con5ngency


Ideas

•  Resources – Carbonneutral.com – Webcasts – Online Environments – MPIF Research

•  Security consultants • What’s your story?

Poll I am now more interested in

other MPI Founda5on whitepapers?

7/12 Trends Shaping Our Future