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Creative Director of Thought Den, Ben Templeton, discusses why Museums and Galleries
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Everyone has a playful side
Yay! Ben has 10 Red Cards!
“Feed Toby” TheNextWeb
High expectations
Hobbyism & hacking
Gamification
Points
Discounts
Challenges
Exploratorium, 2010
Exploratorium, 2010
PlayCuriosity
Expression
Choice
Legitimate failure
Experimentation
Learning
Challenge
© igfest 2009
© igfest 2009
Technology takes a back seat
The Pervasive Media Studio
Fail fastCollaboration User-centred design
Bring the archive to life
v “Zoom!”
v“Capture the Museum”
Understand the spaceNew interactions with objects
Encourage visits
v“Capture the Museum”
v“Magic Tate Ball”
Art outside the galleryCasual audience
http://tdn.lv/MTB-vid
2,500 artwork‘tags’
Everyone has a playful side
“Play is...a simulator that allows us to imagine different scenarios with little risk”
Robin Dunbar, University of Oxford
Questions?
@thoughtbenBen Templeton
