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© 2016 - Stepes Global Digitization demands Mobile Translation Mobile translation for agile, global businesses

Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

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Page 1: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

© 2016 - Stepes

Global Digitizationdemands

Mobile Translation

Mobile translation for agile, global businesses

Page 2: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

The New Economy• Global digitization is disrupting the

way we conceive new business models, and transforming the information ecosystem for products and services.

Page 3: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

Digital Content Explosion12k Hotels

Booked

5k Restaurant Reservations

18k New Support

Requests

15k Product Reviews

21M Whatsapp Messages

$204k in Sales @ Amazon

2.4M Search Queries

347k new tweets

(in an Internet minute)

Page 4: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

The Rush for Speed• Businesses must become agile and

act quickly in order to respond to rapidly changing market demands globally.

• Translation is no exception as enterprise content is now created constantly and around the clock and it needs turnaround in minutes versus hours or days.

Page 5: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

The Problem• Old translation models are too slow• Existing translation software is too

technical• Current translation tools aren’t easily

accessible• Today’s translation

technology is too expensive

Page 6: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

Translation Meets Modernization

• The translation industry is overdue for a major disruption to catch up to the 21st century.

Page 7: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

Mobile: The Coming Revolution

• It’s ubiquitous.• It’s scalable.• It’s versatile.• 70% of all digital content today is

created and consumed on mobile.

Page 8: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

Introducing Stepes • Stepes (pronounced /'steps/) is the

world’s first mobile, human translation platform.

• A P2P and B2C ecosystem matching language experts with buyers of translation.

Page 9: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

How Does It Work?• Stepes’ patented mobile translation

technology notifies linguists of new translation requests instantly and allows them to translate on-demand anywhere and anytime, all from their smartphone.

Page 10: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

Live Human Translation,Anywhere, Anytime.

Page 11: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

JIT Translation• The information age demands speed.

First came just-in-time manufacturing; now companies require just-in-time solutions for a growing number of business needs.

Page 12: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

Continuous Translation• In today’s rapidly growing digital

economy, businesses demand high quality translation fast and on a continuous basis.

Page 13: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

Instant Translation• Businesses increasingly need

translations now and instantly.

Page 14: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

Mobile Interpretation• Live over-the-phone interpretation

made easy

Page 15: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

Social Media Translation• Mobile translation is perfectly suited

for user generated content (UGC)

Page 16: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

Let the Experts Translate• Mobile allows bilingual experts,

doctors, lawyers, engineers, and banking professionals to contribute to the translation process using fast and intuitive smartphone technology for better quality. 

Page 17: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

Mobile translationfor agile, global

businesses

Page 18: Mobile Translation for Agile, Global Businesses by Carl Yao (CSOFT International)

Questions?

Contact [email protected]