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Lessons Learned from Developing Mobile Phone Tools
for Field Projects
Can Ozturk Ph.D.
http://developmatics.com
Challenges in Developing and Operating Mobile Tools in Developing World
• Platform reliability
• Carrier/Aggregator reliability
• Operational costs (SMS, IVR, Smart Phone Apps)
• Application performance over constrained infrastructure
• System administration and maintenance requirements
• User support and training
• Local participation and ownership
– Technology
– Sustainability
Engaging Local Actors to Own the Technology
• Demonstration of mobile capabilities
• Identify key users and roles who will drive the system
• Manage scope and expectations
• Participatory System Analysis and Design Report/Analysis of Current Situation
Proposed/Revised Use Cases and logical steps
Review of blueprint document (Wireframes, message text etc.)
Approval and sign-off
Design
User Acceptance Testing
Launch
User workshops to share experiences
Engaging Local Actors to Use Technology Efficiently
• Recruiting and training local resources
• In-country support for administrators
• User feedback on improvements
• End-user scenarios must be simple
Achieving Sustainable Mobile Tools
• Customizable platforms
• Integration with other systems
• Systems development in phases
• Government support and stakeholder feedback
Lessons Learned - I
• Usage level and system performance
• Complex use cases
• Unanticipated uses or constraints
• Scope definition
• Solution Model
– M&E or service delivery
– Piloting incentives for high adoption
Lessons Learned - II
• Survey Options – concatenated vs. ping pong
• Testing applications
• Sharing phones, low literacy rates, cost
• Time sensitive tasks can be streamlined using SMS reminders
• Controlling access to data
Timeliness Notifications
Publish Reports
Non-response follow-up
Submit Market Prices
Smart Phone/GPS WEB
MARKET
AGENT
MARKET
COORDINATOR
MARKET PRICE COLLECTION SYSTEM
IVR
IVR
SMS to Agents
AGRI-USER/ PUBLIC
SMS WEB
Request Price Information