Geo-targeted mobile coupons

Mobideals can be easily changed to fit your businesses needs.(Up to 4 times per month))

Competitive advantage is promotional platform of the CW Twin

Cities Use of on-air promotional campaign driving customers to

register. (Logo inclusion)

Mobideals is a price conscious and considerably cheaper programthan direct mail.

Increase Sales with Mobile Coupons!

Go Green, Increase Redemption, Simplify

How It Works

Consumers can access Mobideals:

• By texting in the keyword “mobideals” to 46246, they are then sent a bounce-back text message with a link to the mobideals WAP site

• Viewers can also visit mobideals directly through the browser on their mobile device

• Viewers can also download a mobideals icon on their phone (available for iPhone, Blackberry, Android, Palm and Windows phones)

How It Works: User Experience

On the home page, registered visitors simply enter their

mobile phone number to access the offers

Visitors who have not yet registered can register very

quickly by entering their mobile phone number, their

name, and their zip code

Once a visitor is logged in, he/she has the option of using their current location (geo-locate using GPS in phone), or entering a specific zip code to locate nearby advertisers and offers.

Visitors can also set how large or small a radius they wish to search for deals.

How It Works: User Experience

How It Works

Link from thecwtc.com brings end-user to Mobideals information and registration.

• Search results are listed in Categories• Categories show the number of offers• View ALL offers with the bottom link• Change ZIP code search at bottom of page

How It Works: User Experience

•Selecting a Category shows list of offers starting with closest•Listings show offers and distance•Expand search radius with easy click on the bottom link

How It Works: User Experience

By clicking on a specific listing, the consumer can view the advertiser’s offer page with more information.

The offer page can include:• Address with directions link• Phone number with “dial now” capability• Coupon terms • Promo code or 2D bar code• Business url, ratings, blog• Link to TV commercial

How It Works: User Experience

How It Works: Advertiser Management

MobiDeals gives advertisers the ability to change their offers up to 4 times per month, and The CW Twin Cities will provide reports to show activity.

Offer Tips

What is considered a “good” offer? Of course, nothing beats “FREE!” It can surely help to persuade current customers to try new products as well as draw in new customers. Consider offering a “Buy One - Get One FREE” coupon.

Avoid offering percentage discounts; percentage offers are not perceived to be as strong as dollar-off coupons. Offering “$5 OFF Any Purchase Of $20 or More,” for example, is stronger than offering 10% or 20%.

Set an expiration date which allows customers adequate time to take advantage of your offers while still providing a time limit.

Remember that you can change your offer up to 4 times per month. If you find an offer that drives lots of traffic, do not be afraid to tweak and repeat it!

Avoid excessive disclaimers and negative limitation notes.

Pricing Structure For 6 months

$200 Per Month Flat FeeUpgrades Available (mark X for additional options):

____ Sole Banner Ad on Category Listing Page: $100/month

____ Rotating Banner Ad on Category Listing Page: $50/month (up to 3)

____ Placement in Top 3 spots on Category page: $50/month (up to 3)

____ Additional Category Listings: $25/month

____ Additional Locations: $10/month

____ Add Mobile Web Page (additional information) $25/month

______________________________ ________

Signature of Approval Date