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MISSION POSSIBLE:Inspiring Fun & Engaging Your Attendees
LIZ KINGCEO, Liz King Events
+
CEO, LIZ KING EVENTS
FOUNDER:
techsytalk.com
Plannertech
LIZ KING
REACH ME:[email protected]
www.lizkingevents.com
(914) 299-5805
+WHAT ARE WE TALKING
ABOUT TODAY?• Increasing attendance at our events
• Better engagement techniques for keeping attendee attention
• Providing quality education (even when others are offering it for FREE)
• Finding engaging speakers without breaking the bank
• Leveraging sponsors
• Social media policies
+THE MISSION:
WE WILL NOT STOPUNTIL
ALL EVENTS
ENGAGING &INSPIRING
CONNECTION MACHINES
ARE
+
ENGAGE YOUR ATTENDEES
+
INSPIRE FUN
+
CREATE
CONNECTIONS
+
ENGAGE
+PECHA KUCHA
20x20 6 minutes
+IGNITE
15x20 5 minutes
+TED STYLE
+STABILITY BALLS:
ENGAGE THE MIND & BODY
+CONCENTRIC CIRCLES
+LOUNGE
+CLASSROOM
+MIXED SEATING
+NON TRADITIONAL VENUES
+TECHNOLOGY
+TECHNOLOGY
+HIRE ENGAGING SPEAKERS
Approach and look at speakers of other chapters of related organizations
Look through the brochure of other events you receive and reach out to them
Big name corporations (in our industry it's the Big 4 accounting firms), they are always happy to speak to get their name out; go for senior management when possible
Keep a spreadsheet of great speakers your chapter has had as an archive going forward; use great speakers over or recommend and get bulk discounts
Partner with other chapters or host virtual events to extend reach
Vendors, but be careful to set parameters
Mentor members to become speakers, give them maybe just a 1 hour slot; professional development is a key benefit of association membership
+HIRE ENGAGING SPEAKERS
Panel discussion using prominent and dynamic members,
facilitate Q&A with directed questions and audience Q&A
CEOs of county or government offices often will speak for
free (e.g. in our industry FBI will speak at chapter events on
cybercrime)
In your member surveys, ask what topic they want to hear
about followed by asking the best speaker they have heard
on that topic.
Book authors
Word of mouth, get the word out among your membership
that you are looking for great speakers
Look for ways to cut costs (free venues, online components
etc.) to push more budget towards the education.
+LEVERAGE YOUR SPEAKERS
+
INSPIRE
+TECHNOLOGY
FORCED
FUN?
+TECHNOLOGY
FORCED
FUN?X
+TECHNOLOGY
STRATEGIC
FUN?
+TECHNOLOGY
STRATEGIC
FUN?
✔
+WHAT EVENT GOALS
WOULD YOU LIKE TO
ACHIEVE?
- Better Attendance
- More engagement
- Encourage social interactions
- Better education
+GAMIFICATION APPS
+IMMERSIVE EXPERIENCE
+LEVERAGE PHOTOS/VIDEOS
+LEVERAGE PHOTOS/VIDEOS
+LEVERAGE PHOTOS/VIDEOS
+LEVERAGE PHOTOS/VIDEOS
+LEVERAGE PHOTOS/VIDEOS
+LEVERAGE PHOTOS/VIDEOS
+EVENTSTAGRAM
+PROVIDE MORE…
Content: • Blogs
• Social Media Updates
• Recaps
• Videos
• Blogs
• Get people involved – attendees, speakers, sponsors
Access: • Speakers
• Sponsors
• Other attendees
+CREATE
CONNECTIONS
+UNCONFERENCE
+BIZZABO
+- Social media
