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My first love
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The opportunity for doing mischief is found a hundred times a day, and of doing good once in a year.
Voltaire
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Why?
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Mischief matters.
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Play matters.
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Fun matters.
I had such an amazing time at Glastonbury…..
People use online and social channels to waste time....
...so why don’t we give them some cool shit to do while they’re there…
Here’s some we made earlier.
Delight
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It can be simple…
It doesn’t have to happen in your product…
There is no try….
When you fuck up….
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wow
So how do I do this?
Tricks:
Manipulate existing things
Be ready for weird results…
don’t be a dick…
