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Presented by: Anh Nguyen Bui Thien Project Manager MEDIA ONLINE HUB - EXPERIMENTS & RESULTS (PART 1)

Media Online Hub - Experiments and Results - Part 1

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Presented by:

Anh Nguyen Bui Thien

Project Manager

MEDIA ONLINE HUB

- EXPERIMENTS & RESULTS (PART 1)

Agenda

2 Exp. 1: “Raising the Sun”

2015, Media Online Hub | Experiments & Results (P1) - 2 -

1 Introduction

3 Exp. 2: “Reaching to Mind”

4 Conclusion

1. Introduction

2015, Media Online Hub | Experiments & Results (P1) - 3 -

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1. Introduction

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“Media Online Hub” is a Research and Development (R&D) Project for Media Entertainment Cloud based System. It has been started to research and develop since August, 2014 by an Independent Researcher, Software Engineer – Anh Nguyen Bui Thien.

About the project:

Project’s Image

1. Introduction (cont’d)

2015, Media Online Hub | Experiments & Results (P1) - 5 -

About Experiments:

During Analysis & Decision progress through System Design, Developers (include Anh) have carried out many Tests (also called “Experiments”) to discover and check some theories for Media Entertainment System, such as: “the good way to increase media views”, and so on …

In this First Part, we will show the two experiments. Each one has its own scenario along with it.

2. Exp. #1: “Raising the Sun”

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2. Exp. #1: “Raising the Sun”

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Scenario: one “nice” video posted on a social media site that received little attention.

Action: we “invited” that video to come with our Media System’s Key Strategies. (we don’t draw likes as others did, just play our own game)

2. Exp. #1: “Raising the Sun”

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Here the “sun”, (before coming with us)

0

500

1,000

1,500

2,000

2,500

Jun-14 Jul-14 Aug-14 Sep-14

Media Views (Before)(first post)

Media name: Empress Ki – ep 51, Re-broadcast Version Media Type: (Short) Video Duration: 2 min(s) 22 sec(s) Posted by: A “None well-known” user

2. Exp. #1: “Raising the Sun”

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Here the “Sun”, (After coming with us)

Media name: Empress Ki – ep 51, Re-broadcast Version Media Type: (Short) Video Duration: 2 min(s) 22 sec(s) Posted by: A “None well-known” user

0

20,000

40,000

60,000

80,000

100,000

120,000

140,000

Media Views (After)

Test entered (Oct-14)

Review

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Empress Ki – ep 51, Re-broadcast Version (Short) Video 2 min(s) 22 sec(s) Posted by: A “None well-known” user

0

20,000

40,000

60,000

80,000

100,000

120,000

140,000

Media Views (After)

Test entered (Oct-14)

0

500

1,000

1,500

2,000

2,500

Jun-14 Jul-14 Aug-14 Sep-14

Media Views (Before)

First post (Jun-14)

Should Know:

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Empress Ki – ep 51, Re-broadcast Version (Short) Video 2 min(s) 22 sec(s) Posted by: A “None well-known” user

0

20,000

40,000

60,000

80,000

100,000

120,000

140,000

Media Views (After)

Test entered (Oct-14)

The Video we test is come from A “None Well – known” User, on a social media site.

The Scenes in this short video

are very special, as they are not seen officially in the original Empress Ki – episode #51.

(We also examined that TV Series)

3. Exp. #2: “Reaching to Mind”

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3. Exp. #2: “Reaching to Mind”

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Scenario: User(s) in an International Media Entertainment Environment.

Action: We test to find out How Viewers understand the media they enjoy, How they feel, and Whether they want to watch next …

3. Exp. #2: “Reaching to Mind”

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Case 1: Test to know How Viewers understand the story of the media, if that media has duration over 20 minutes and:

320

620

755

425

180

80

255

200

165

0 200 400 600 800

Have English Sub

Have Sub in Native Language

In Mother Language (No Sub)

Viewers

No Answer

Don't Understand

Understand a bit

3. Exp. #2: “Reaching to Mind”

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Case 2: Test to know How Viewers are impressed, if the media:

300

500

580

100

250

320

600

150

100

0 200 400 600 800

Have English Sub

Have Sub in Native Language

In Mother Language (No Sub)

Viewers

No Answer

Very Impressive

Impressive

3. Exp. #2: “Reaching to Mind”

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Case 3: Test to know Whether Viewers want to watch next, if the media’s part has duration over 20 minutes and:

200

325

600

100

122

80

700

553

320

0 200 400 600 800

Have English Sub

Have Sub in Native Language

In Mother Language (No Sub)

Viewers

No Answer

No

Yes

3. Exp. #2: “Reaching to Mind”

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Notes:

Statistical Data shown in Charts above are based on Answer/Behavior of 1000 viewers from many countries in the world, who have experienced an International Media Entertainment Environment (such as: international social media site, …)

The responders were selected randomly. No sensitive data or private information were collected. We respect privacy right.

4. Conclusion

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4. Conclusion

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We have finished the two experiments and discovered some interesting things.

Base on what we find out during testing, we can check theories for Media Entertainment System: good way to increase media views, one of ways to reach to audiences’ mind, …

Whatever we search to build the good Media Entertainment System, we also have the “formula”:

What we do = What we experience + Our own Creation

Appendix | Media Online Hub – Key Features List

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No. Key Feature’s Name Note(s)

1 Massive / Large-scale DDOS Attack Defense

(over 1 billion beats strike to the system)

Most Important,

Scientific research

2 Management System for media content

censoring

Important,

Internal system

3 E-commerce, Analytics Plus, Important

4 Increasing Media Views Plus, Key Strategies

Works with Media Provider(s)

5 Multilingual Media Content Plus, Important

Works with Media Provider(s)

More Information

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Please send e-mail to Project’s Inbox at: [email protected]

Or (to Anh – Project Manager) at: [email protected]