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WordPress as a mobile publishing platform. By Matt Geri / Twitter: @mattgeri / Email: [email protected]

Matt geri (mobile as publishing platform)

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Having developed MobilePress, I have unique experience and knowledge about using WordPress as a mobile publishing platform. My talk will give some insight into the mobile world and why you should care about it, how to turn your blog into a mobile blog and some technical information about developing and optimizing mobile themes for your blog.

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Page 1: Matt geri (mobile as publishing platform)

WordPressas a mobile publishing platform.

By Matt Geri / Twitter: @mattgeri / Email: [email protected]

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Matt Geri

Who am I?

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Back in the day…

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First website

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Money on my mind, mind on my money!

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vs

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MobilePress

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Sneaky developers

Oh, Hai!

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To the rescue!

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A better mobile plugin

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Just one more thing…

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Launch!

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Observations

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To infinity and beyond

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Why mobile?

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Mobile web explosion

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Audiences are on the move

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Makes sense to optimize for mobile

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WordPress is the right platform

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World wide platform

Image credit: Dr. Richard Lester, UBC (http://www.publicaffairs.ubc.ca/2010/11/09/mr-10-167/)

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Recent key mobile stats

Millions of mobile web users

For every 7 searches on web there is 1 search on the mobile web for that same query, according to Google

Mobile ad spend 2011: $ 3.3 billion world wide

http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats

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How to go mobile

Plugin Name Devices Supported

Cost

MobilePress All Free

WordPress Mobile Edition

All Free

WP Touch Smartphones Free & Paid

Obox Mobile Smartphones Paid

WordPress Mobile Pack

All Free

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Lets get technical!

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Device detection

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Caching

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Theme switching

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Creating themes

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Javascript & jQuery

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Plugins

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That’s all folks…

Matt Geri

[email protected]

0795240246

Get in touch!