#SOCIETY30

RONALD VAN DEN HOFF

#SOCIETY30

6.000.000.000

ZOMBIE STRUGGLE

ZOMBIE BLOOPERS

DECADENTIE VAN DE PLUTOCRATIE- besluiteloos leiderschap- extreme belastingdruk- maatschappelijke

ongelijkwaardigheid- overmatige wet- en regelgeving- zelfgenoegzaamheid

Robert Adams, Decadent Societies

Before

1850

1850 -2020

After

2020

ERA OF INDUSTRIAL REVOLUTION

ERA OF TRANSFORMATION: DIGITAL/SOCIAL REVOLUTION

ZOMBIE STRUGGLE

CLASH

ZOMBIE BLOOPERS

ZOMBIE BLOOPERS

INTERNET = SOCIAL:WEB2.0 GROUNDSWELL

FREE AGENT – KNOWMADSSELF EMPLOYED PROFESSIONAL

ZP1.0 2.0 3.0

Organizations

Stakeholders

1.0 2.0 3.0

Source: Marco Derksen, Marketingfacts

GOVERNMENT

REGENTS

PROSUMER

PRODUCER

PROSUMER

INTERDEPENDENT ECONOMYconnectivitysustainabilityreciprocity

CO-WORKING CROWDSOURCING

CO-CREATION CROWDFORCINGCOLLABORATIVE PROSUMPTION

SIMPLE, SMART, SHARING & SUSTAINABLE

DATAIS THE NEW OIL

DATA

N = 2,4 miljoen Twitteraars 500.000.000 tweets

DATA SHARING

DATA SHARING

DATA SHARING

DATA SHARING

Fitness and health trackingChemical body load countsPersonal genome sequencingLifeloggingMetabolic monitoringSelf experimentationBehavior monitoringLocation trackingSleep trackingMood and emotion trackingMedical self-diagnostics

VALUENETWORK&SHARING

SELFORGANIZATION &COLLABORATION

COLLABORATION

SHARINGSELFORGANIZINGSOCIETY

SHARINGSELFORGANIZINGSOCIETY

SHARINGSELFORGANIZINGSOCIETY

SHARINGSELFORGANIZINGSOCIETY

SMARTSOLUTIONS&TEAM BUY

DIALOGUE&CO-CREATION

COLLABORATIVECONSUMPTION

TECHNOLOGY

TECHNOLOGY,

LEARNING &

KNOWLEDGE

SMARTSOLUTIONS&MOBILITY

SMARTSOLUTIONS

SMARTSOLUTIONS

SMARTSOLUTIONSPEERTOPEERLEARNING

VIRTUALPHYSICAL?

VIRTUAL

+

PHYSICAL

=

3RD SPACE

SMARTSOLUTIONS:VIRTUAL WORLDS

ALTERNATEREALITYGAMES

AUTHENTICITY

SMARTSOLUTIONSRETAIL

SEATS2MEET.COM

THE STORY:

“HUMAN TRANSFORMATION AS ECONOMIC VALUE”.

LONG SNOUT

HIGH

LOW

VALUE PERCLIENT

NBRCLIENTS

HIGH

LOW

SALESPERCLIENT

NBR OFCLIENTS

HIGH

PARETO 20-80 RULE

LONG TAIL

FA FA

THE M

ESH

TAICHI

“Authenticity, what consumers really want”, Pine & Gilmore, 2007

TRANSFORMATIONS

EXPERIENCES

GOODS

SERVICES

COMMODITIES

EXTRACT

MAKE

DELIVER

STAGE

RENDER

CUSTOMIZATION

CUSTOMIZATION

CUSTOMIZATION

COMMODITIZATION

COMMODITIZATION

COMMODITIZATION

PROGRESSION OF ECONOMIC VALUE*

PRINCIPLE OFECONOMIC VALUECREATION:

SERENDIPITYLEADS TOTRANSFORMATION

SERENDIPITY:UNEXPECTEDRELEVANCEOF THEMEETING

MIRRORVIRTUALITY

Kun je het werken noemen als je zo geniet,

zit ik daarom zo graag bij Seats2meet.

De lunch is een grote belevenis,

het lijkt elke dag wel kersmis.

Inspirerend, servicegericht, netwerken, dat alles onder 1 dak,

maakt mij excelleren in mijn vak!

@CarmenVriesema

“Wat is de beste plek voor een vergadering met 10

mensen op of vlakbij van Utrecht CS?”

-frankmeeuwsen: “@WillemDudok seats2meet.com

#s2m    

-okparking: “@WillemDudok seats2meet”    

-paulvereijken: “@WillemDudok @Seats2Meet ”

-pvantees: @WillemDudok dat zou Seats2Meet

moeten zijn #s2m ... zie dat ik niet de enige ben met

die suggestie.”

Tientjesnet    Gisteren een te gekke avond gehad bij #S2M.

De plek, de mensen, de catering: alles werkt daar samen

om de ervaring te versterken.

MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

VALUENETWORK&BUZZ

GOOGLE MAXSTRATEGY

S2M013

S2M030

S2M020

S2M070

FREEKNOWLEDGE&SOFTWARE

SMARTSOLUTIONS

MEET & WORK LONDON

SOCIAL MEDIASTRATEGY

V

V

V

V

V

V

V

V

V

VV

VV

M

VV

THE S2M MESHCONTENT CURATION

V

V

SEATS2MEET.COMBUSINESS MODEL

8

SALES

MARKETING

PR

RESERVATIONS

WEBMASTER

PURCHASING

FOOD & BEVERAGE

BUSINESSMODEL

SIMPLE,SMART, SHARING& SUSTAINABLE