http://ww.RhapTech.com

Master Data Management Sessions at Oracle Open World 2010Live Blog at http://rhaptech.wordpress.com

SIG Meetings:

Date & Time Title LocationSunday September 194:00 PM - 5:00 PM

S318371 - Oracle Customer Data Management Special Interest Group Moscone WestLevel 3, Room 3000

Panel Discussions:

Date & Time Title LocationMonday September 2011:00 AM -12:00 PM

S317849 – Oracle MDM Strategy and Roadmap Moscone WestLevel 3, Room 3003

Tuesday September 2111:30 AM -12:30 PM

S31788 – MDM Customer Panel: Implementation Challenges and BestPractices

Moscone WestLevel 3, Room 3003

Tuesday September 211:00 PM -2:00 PM

S317885 – DRM Customer Panel: Manage Enterprise Dimensions &Hierarchies with DRM

Moscone WestLevel 3, Room 3003

Demos (Moscone South):

MDM App LocationMDM for Financial Reference Data S-63MDM for Supplier Data S-64MDM for Site Data S-64MDM for Customer Data S-65MDM for Product Data S-66Fusion Product Hub Fusion SCMFusion Customer Hub S-65Data Relationship Management S-122

Meet the Experts:

Date & Time Title LocationMonday September 203:30 PM - 4:00 PM

&Tuesday September 215:15 PM – 5:45 PM

Fusion Customer Data Management Moscone SouthExhibit Hall CRMLounge 105

Tuesday September 2112:30 PM – 1:30 PM

Customer Hub, Customer DQ, Product Hub, Product DQ, Site Hub,Supplier Hub, Data Relationship Management

Moscone West L2Meet the ExpertsForum

http://ww.RhapTech.com

Key Sessions:

Monday September 20, 2010Time Title Location12:30 PM – 01:30 PM S317876 – Turning data into an enterprise asset with Customer MDM Moscone West, 300302:00 PM – 03:30 PM S317878 – Product MDM for Consolidation, Integration, Governance

Across Enterprise SystemsMoscone West, 3003

03:30 PM – 04:30 PM S317884 – Oracle Supplier MDM: Roadmap and Vision for SupplierManagement

Moscone West, 3003

05:00 PM – 06:00 PM S317883 – The Road to Competitive Advantage with Oracle Site Hub Moscone West, 3003

Tuesday September 21, 2010Time Title Location12:30 PM – 01:30 PM S313247 – MDM: Get a Precise view of Your Enterprise Westin Market Street,

Metropolitan II02:00 PM – 03:30 PM S317711 – Maximize the Return on your CRM Investment with Oracle

MDMMoscone West, 3007

03:30 PM – 04:30 PM S317877 – Oracle Data Quality: Learn How Data Has a SignificantBusiness Impact

Moscone West, 3003

05:00 PM – 06:00 PM S317882 – Product Data Quality with Next-Generation Semantics-BasedTechnology

Moscone West, 3003

Wednesday September 22, 2010Time Title Location10:00 AM – 11:00 AM S317886 – Justify your MDM Project and measure true ROI with Oracle

MDM ROI ModelMoscone West, 3003

04:45 PM – 05:45 PM S317174 – Introduction and Update: Oracle Hyperion DataRelationship Management

InterContinentalBallroom C

Thursday September 23, 2010Time Title Location19:00 AM – 10:00 AM S317892 – Innovate with Oracle MDM in Communications and Other

Service based IndustriesMoscone West, 3003

10:30 AM – 11:30 AM S317891 – E-Commerce and Multichannel Retailing: An MDMperspective

Moscone West, 3003

12:00 PM – 01:00 PM S317889 – MDM for Financial Services Case Study: Compliance toCompetitiveness

Moscone West, 3003

03:00 PM – 04:00 PM Best Practices and Advanced Topics in MDM and Data Governance Moscone West, 3003