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attributed to: jayackmusic.blogspot.com
attributed to: attributed to: www.lifeofanarchitect.com
More Don’ts
• Advertise a local business on an app that has
global appeal
• Make your ad adult-only when your app is child-
friendly
• Assume that b’se AdMob belongs to Google, it’s
the best
Dos...
• Let users know about upgrades to app (with no
threats)
• Give away freebies (e.g. music, ebooks, etc.)
• Give users a good idea of what they get when
they click an ad/banner
Dos...
• Use banners that are closely related to your app
• Give your app local appeal to target market
• Make sure your adverts are appropriate
Dos...
• Research a variety of ad networks
• Change your app approach and design (Iterate/
Innovate)
• Lastly, Consider the Customer. Give good
reasons for them to click ads (entice them).
Check out a few of these in your Innovation
• Dark UI Patterns
• New UI Design Patterns
• Aggressive marketing on Social Media that is Gamified or more fun