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from Big Android BBQ 20
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Copyright (c) 2012 CommonsWare, LLC
Big Android BBQ 2012
Making Money at Mobile:
60 Business Models
Copyright (c) 2012 CommonsWare, LLC
what is a business model?
Copyright (c) 2012 CommonsWare, LLC
what you are selling
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who is supposed to be buying
Copyright (c) 2012 CommonsWare, LLC
1. paid apps to individual users
Copyright (c) 2012 CommonsWare, LLC
hot dogs
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alternatives?
Copyright (c) 2012 CommonsWare, LLC
app-centric models
Copyright (c) 2012 CommonsWare, LLC
2. bulk licenses
Copyright (c) 2012 CommonsWare, LLC
3. selling apps to early adopters
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4. selling apps to resellers
Copyright (c) 2012 CommonsWare, LLC
5. sell your in-app content
Copyright (c) 2012 CommonsWare, LLC
6. sell plugins & extensions
Copyright (c) 2012 CommonsWare, LLC
7. sell theme packs
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8. sell random ads
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9. sell sponsorships
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10. sell the API
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11. sell analytics
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12. sell support to individuals
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13. sell support to bulk buyers
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14. sell products directly
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15. sell products via referral engines
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16. sell premium placement
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17. sell directed development of features
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18. sell the Web site account
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19. sell the pro edition
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20. sell the tablet or TV edition
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21. sell the desktop app
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22. sell the app on platforms you like less
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pickaxe models
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23. sell general app development
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24. sell porting services
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25. sell manual testing services
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26. sell automated test farms
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27. sell analytics service
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28. sell promotion service
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29. sell cross-platform consulting
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30. sell UX expertise
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31. sell i18n/l10n/a11y consulting
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32. sell marketing services
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33. sell accessory development consulting
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34. sell enterprise distribution tools
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35. sell commercial components
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36. serve as OEM licensing agent
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37. operate a component catalog
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38. sell support service
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ROM models
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39. bulk license/support package
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40. customized ROMs, self-service
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41. customized ROMs for vertical markets
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42. customized ROM, enterprise tool
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43. enterprise apps for custom ROMs
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44. consumer support packages
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45. enterprise “lost device” tools
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46. enterprise device management
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47. network fabric integration
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48. dual-use device ROMs
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49. app-auditing ROMs
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50. usage monitoring and collection
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51. device-level log aggregation, analysis
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52. security mixins
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53. dead-man's switch
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54. ROM regulation compliance analysis
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55. device sales with ROM pre-load
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miscellaneous models
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56. job/contractor listing site
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57. general Android/app review site
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58. books on app development
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58. books on app developmentX
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59. training on app development
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59. training on app developmentX
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60. bugdroid merch
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61. tasty treat statue manufacturing
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62. bugdroid mascot for parties
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MRI
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metal coffin
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loud
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30-60 minutes (typical)
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(image courtesy of Oculus)
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hardware
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software
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content
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sales
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hot dogs?