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Presentation given at CILIP Cataloguing and Indexing Group Conference 2014. This lightning presentation looked at how libraries can use the social media site Pinterest to make their metadata more visible to a wider audience
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Claire Sewell
Making an impact with your metadata on social mediaMaking an Impact with your Metadata on Social Media
Claire SewellCambridge University Library
Library Science Collection
@Cambridge
Rise of the Visual Web
Advantages of the Visual Web
• Images are easier to scroll through than text
• Offer a better display on mobile screens• Visually appealing• Pictures can make more of an impact than
words
Using Pinterest @ Cambridge
Adding Images to Pinterest
Copyright
•Always be mindful of copyright – seek permission or consult your institutions copyright department
•Official Pinterest policy is that using images is OK as long as it links back to original content
•If in doubt then don’t!
Other Uses for Pinterest
Top Pinning Tips
Write your Pinterest biography carefully & include keywords to enhance discoverability
Use or create attention grabbing images
Link Pinterest to your other social media sites to make sure it’s found
Don’t forget to maintain your site
Contact Information
Twitter: @ces43Email: [email protected]
Pinterest: http://www.pinterest.com/clairesewelllib/
Image credits & further information: bit.ly/metaimpact
