1. Crowdfunding for Causes democratizing philanthropy

2. Crowdfunding for Causes democratizing philanthropy 3. It Increases Your Donor Base Its Here to Stay Its Easy Its Efficient Its Social Why Crowdfunding? 4. How to create a successful online fundraiser 1) Plan ahead 2) Set a realistic goal 3) Tell a compelling story 4) Set a deadline 5) Start with your inner circle 6) Start! 5. start end start end Fundraiser = Campaign Your fundraiser should look like this. promote promote Deadline panic. Promote! promote promote Not like this. 6. Tell Your Story 7. Images Are Powerful 8. Fundraisers with videos typically earn 4X more. Videos Even More So 9. This ED put himself in a locked cage. Have Some Fun 10. Now Start Promoting 11. Build momentum, then branch out. Staff Board of Directors Key Influencers Donors Your Social Networks Volunteers Friends Start With Your Inner Circle 12. = $18 One Facebook share is worth a lot. Share & Ask Your Donors to Share 13. Turn supporters into fundraisers 14. Announce when milestones have been met. Send thank you notes to donors. Celebrate and stay in touch Show donors their impact. 15. Show Donors Their Impact Thank Your Donors 16. Lesley Mansford lesley@razoo.com @lesleymansford, @razoo www.razoo.com www.razoofoundation.org Questions?