Embed Size (px)
Citation preview
FAR 3/18/04
1
ITM 309
Web Page Development
Dr. Frederick Rodammer Michigan State University
Eli Broad College of [email protected]
November 19, 2008
FAR 3/18/04
2
Today’s Learning Objectives
• Successful Start for Completing Assignment #6
• Understand and Apply Credible Website Criteria
FAR 3/18/04
3
This Week’s Recitation
• Create a Web Page
• Enhance Your Web Page
• Create Your Personal Wiki: Part I for #6
FAR 3/18/04
4
Video Highlights
• Internet has been around since late 1960s– Originally Military & Academic Network– “Killer app” - eMail
• World Wide Web – 1990 [now called Web 1.0]– Originally text only, based upon simple “Markup”
language that allowed formatting and linking between pages
– “Killer app” – Web sites & eCommerce
• Web 2.0 – last one to three years– Interactivity a premium– “Killer app” - Rich Collaboration and personalization
FAR 3/18/04
5
Your Personal Wiki
• A wiki (Hawaiian for “quick”) is a piece of software that allows anyone to freely create and edit the content of a web page simply by using any Web browser.
• Wikis offer a powerful, flexible and collaborative communication tool for developing Web sites.
• The best part of a wiki is that it grows and evolves as the collaborating community adds content.
• Wikis are designed for anyone who wants to enhance team communications, improve knowledge sharing, foster collaboration, and build online communities.
FAR 3/18/04
6
Your Personal Wiki: Topics
• Student organization• Fraternity or sorority• Academic organization• Favorite author or book• Favorite band or musician• Favorite sports team• Favorite movie• Other
FAR 3/18/04
7
CREDIBLE WEB SITE CRITERIA
• Attractive to user/customer
• Represents you and your company.
• Trust in transacting.
• Credible.
FAR 3/18/04
8
FAR 3/18/04
9
FAR 3/18/04
10
Signs A Website Offers a Poor User Experience
• Lots of traffic, few purchases
• Abandoned items in shopping carts
• Users only hit top level of your site – do not visit deeper pages
• Lack of repeat customers
FAR 3/18/04
11
FAR 3/18/04
12
FAR 3/18/04
13
FAR 3/18/04
14
FAR 3/18/04
15
FAR 3/18/04
16
FAR 3/18/04
17
FAR 3/18/04
18
FAR 3/18/04
19
FAR 3/18/04
20
FAR 3/18/04
21
CREDIBLE WEB SITE CRITERIA
1. Design your site so it looks professional.2. Make it easy to verify the accuracy of
information on your site.3. Show that there is a real organization behind
your site.4. Highlight the expertise in your organization
and in the content and services you provide.5. Show that trustworthy people stand behind
your site.
FAR 3/18/04
22
CREDIBLE WEB SITE CRITERIA
6. Make it easy to contact you.
7. Make your site easy to use --- and useful.
8. Update your site’s content often.
9. Use restraint with any promotional content.
10. Avoid errors of all types, regardless of how small they seem.
FAR 3/18/04
23
ITM 309 Homework
• Complete Part I of Assignment #6
• Keep Up: Baltzan Readings and Slides– Chapters 9 and 10– Chapters 11 and 12 Next Week
