This represents work done while I was serving as the Chief Knowledge Architect at NASA's Jet Propulsion Laboratory using social media to encourage collaboration inside and outside the agency
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1. Knowledge Sharing and Social Media at NASA Jeanne Holm
Evangelist, Data.gov September 21, 2012
2. Generations Share Differently 1930-50s era generation Focus
on society Friendships are forged through adversity 1960-70s era
generation Focus on community Friendships forged through
identification with a cause 1980-90s era generation Focus on the
individual Friendships forged through individual goal
accomplishment 2000s era generation Focus on common interests
Friendships are created or thrive virtually 2
3. Trust and Reciprocity Trust can be built on Personal
experience I know you Shared experience We both worked on the same
project Transfer of trust We know the same person who trusts us
Shared values We agree to operate by the same rules 3
4. The Learning Journey 4
5. 5
6. Communities for Collaboration 6
7. Finding NASA Experts 7
8. Defining the Competitive Edge Historically, innovation and
breakthrough ideas and technologies occur at the edges and
boundaries of networks Thomas Kuhns The Structure of Scientific
Revolutions describes such radical innovation as a paradigm shift
Astronomy: Ptolemy to Copernicus Biology: Creation to Darwinian
evolution Politics: English monarchy to Magna Carta Where will your
innovation occur? 8
