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(pronounced kids-wan) In-App Banner Advertising for Kids Apps Developers By Swipea Kids Apps

KIDS1 - Kids App Marketing by Swipea

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You've developed a kids app, congrats! However, as indie kids app developers, we often struggle with the complex and time consuming app store ecosystem, trying to get more families to discover, install or pay for our apps. Trust us when we say, we've been down that path and survived! We've recently launched an effective and affordable - in-app banner advertising to help iOS kids apps developers like yourself to get more exposure and installs for YOUR kids apps. Our new service is a relevant marketing & app discovery channel for you simply because our app consumers are parents and children who are looking for and enjoy kids apps. KIDS1 (pronounced kids-wan) is a one day in-app advertising campaign with large size banner ad (600 x 440 px) designed to maximize exposure and install rate for your kids app. KIDS1 uses commercially reliable and trusted Bitly shortlinks to give you real-time geographic data for every banner ad click. Swipea been developing and publishing entertaining educational kids apps for iOS devices since 2012. Our kids apps are enjoyed by over 1,000,000 families worldwide. Most of our app consumers are from North America and European countries.

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Page 1: KIDS1 - Kids App Marketing by Swipea

(pronounced kids-wan)

In-App Banner Advertising for Kids Apps Developers

By Swipea Kids Apps

Page 2: KIDS1 - Kids App Marketing by Swipea

Your App Marketing Needs?

§  Are you? §  Doing a weekend sale or need more

immediate short-term app exposure & discovery?

§  You need our KIDS1 One Day Campaign

§  Are you?

§  Launching a new kids app and want to maximize your app exposure

§  Compliment your existing marketing mix to improve app installs and store rankings

§  You have other unique needs to address §  You need a custom KIDS1 campaign.

Contact us for personalized quote.

Page 3: KIDS1 - Kids App Marketing by Swipea

How does KIDS1 work?

§  KIDS1 is YOUR banner ads served in OUR kids apps (aka in-app banner advertising)

§  Designed for optimum results, KIDS1:

§  Runs a new daily campaign every 24 hours (UTC 12.00 AM)

§  Only serves kids apps ads (< 10 years old)

§  Large banner (600 x 440px) to give you the creative space you need for optimum exposure

§  Uses Bitly for reliable click tracking and real-time geographical data

Page 4: KIDS1 - Kids App Marketing by Swipea

KIDS1 Click Tracking

Actual Screenshot: We use Bitly links to track clicks and this real-time reporting is available to you 24 hours a day.

Page 5: KIDS1 - Kids App Marketing by Swipea

KIDS1 Campaign Sample

Page 6: KIDS1 - Kids App Marketing by Swipea

KIDS1 Pricing

§  One Day Campaign

§  Guarantee 4000 clicks

§  US$200 per campaign

§  CPC rate US$0.05

§  If you have a discount code, please inform us before an invoice is issued

§  Custom, > 1 Day Campaign

§  Tell us about your needs and get a personalized quote.

Page 7: KIDS1 - Kids App Marketing by Swipea

KIDS1 – Commercial Terms

§  A campaign is confirmed if the following conditions are met, 2 days before campaign starts:

§  Your 100% payment is received

§  Your banner artwork is received (600 x 440px, PNG, ~100kB)

§  If we fail to deliver 4000 clicks to you for a KIDS1 One Day Campaign, a pro-rated refund will be arranged. So far, it has not happened (based on rate before discount)

§  We currently accept payment through through PayPal (transfer and credit cards)

Page 8: KIDS1 - Kids App Marketing by Swipea

Swipea Who are we & Contact info

By Swipea Kids Apps

Page 9: KIDS1 - Kids App Marketing by Swipea

Who Are We?

§  Established in 2012, we’ve been developing and publishing educational kids app on the iOS App Store.

§ We have recently started porting our apps to Google Play and other Android-based stores.

§ We have a user base and reach of over 1,000,000 families. (Swipea reach the 1M app download threshold on July 10th, 2013)

§ We market our kids app through our own brand – Swipea Kids App

Page 10: KIDS1 - Kids App Marketing by Swipea

Lets talk

§  Benjamin Chong

§  Email: [email protected]

§ Mailing list: http://eepurl.com/BhEyD

§  Consumer: http://www.swipea.com