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This presentation is an Introduction to Social Media containing basic information of what social media is, who uses it, how to use it, and more.
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wadya
knw bout web2.0?
Introduction to Social Media January 2012Kathy McCullough-Testa
?How
Are You
Social
Social
the communication
medium of choice
Social networking is nowmore popular
than email
A new member joinsLinkedIn
every second
If Facebook were a country,it would be the
3rd largest
Media
eReaders have surpassedtraditional book sales
The second largestonline search engine is
YouTube
SocialMediaMatures
Maybe it’s not so bad. How can I use it?
What good is that?
Oh no! How can I control it?
Social NetworksEmpower the People
#Hashtags
Social Media Devices
Twitter = What’s happening?
Facebook = What’s on your mind?
FourSquare= Where am I? Pinterest = What do I like?
YouTube = What I'm watching. LinkedIn = What’s
in it for me? Myspace = zzzzz
Brian Solis“Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web.”
WhoIs Using
Social Media?
In the past two years, social networking site use among internet users age 65 and older has grown 150%, from 13% in April 2009 to 33% in May 2011. Similarly, during this same time period use by 50-64 year-old internet users doubled—from 25% to 51%.
WhoIs Using
Social Media?
“We don’t have a choice on whether
we DO social media,
the question is: how well we do
it.”
Erik Qualman“Socialnomics: How Social Media Transforms the Way We Live…”
