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Cloud Connect Chicago 2013 presentation on why IT-as-a-Service (ITaaS) is becoming the new operating model for enterprise IT.
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ITaaS – The New Business Model for IT Cloud Connect Chicago | Cloud IT Executive Summit
22 October 2013
Proprietary & Confidential. © 2013, Leverhawk, LLC. 2
Introduction to Leverhawk
• Boutique consulting and advisory services firm
• Cloud, DevOps, big data and other Next Gen IT models
• Strategic, organizational and operational issues
• Skill sets and domain expertise
– Business and IT – Next Gen and Legacy
ITaaS / Service Provider Transformation
Business Transformation
Cloud Program Management
Client Impact | Objectivity | Trusted Advisor
Brian Butte • AT&T, PwC, IBM, EDS
Alistair Croll • CloudOps, BitCurrent, Year
One Labs, Coradiant (BMC)
Dave Roberts • BMC, ServiceMesh, Inkra
Networks
Mark Thiele • Switch, ServiceMesh,
VMware, Gilead
Joe Weinman • Telx, AT&T, HP, Bell Labs
Service Areas Advisory Council
Proprietary & Confidential. © 2013, Leverhawk, LLC. 3
Not Another Acronym…
ITaaS is Not Another Cloud Delivery Model !!!
Before You Head for the Exits…
Proprietary & Confidential. © 2013, Leverhawk, LLC. 4
How Enterprise IT Has Allocated Resources…
• No Competition
• Captive Buyers
• Cost Plus Pricing
Centralized, Top Down Planning …
Limited User Choice!
Proprietary & Confidential. © 2013, Leverhawk, LLC. 5
The Traditional Enterprise IT Delivery Model
Request Management / Ticketing
BU BU BU
Dev PMO
Infra Test Deploy
IT Operations
Traditional IT Model
• Lack of user control • Long lead times for
new solutions (months / years)
• Large upfront capital investments
Rqmnts Analysis
Solution
The Results The Process
Proprietary & Confidential. © 2013, Leverhawk, LLC. 6
Corporate IT Now Has Competition !!!!
As a Result of Public Cloud Services…
The “Wall” Has Now Fallen!
Proprietary & Confidential. © 2013, Leverhawk, LLC. 7
Key Success Patterns Are Emerging
• Self-serve – offer users or developers the ability to auto provision new services
• Standardized – provide simplified, but constrained choices around process, services, or configurations.
• Responsive – aligned with customer needs and drive bottom-up, “viral” adoption.
Faster Time-to-Market
Innovation Business Impact
Improved Productivity
Asset Utilization Improvements
Cloud Value Creation Path Services Characteristics
Proprietary & Confidential. © 2013, Leverhawk, LLC. 8
Operations
Chargeback
Next Gen ITaaS Service Provider Model
Services Storefront
Service Monitoring and Testing
Order / Billing
Vendor Mgmt
Fulfillment Governance
SaaS PaaS
IaaS Legacy
SaaS PaaS
• 80% reduction in time-to-market • 100% improvement in productivity • 50% higher asset utilization
BU BU BU
Service Catalog Solutions Factory
IaaS
Self-Serve
IT-as-a-Service: The New IT Operating Model
User Freedom and Choice! The ITaaS Approach
Proprietary & Confidential. © 2013, Leverhawk, LLC. 9
ITaaS Transformation Challenges
Control - The Train Has Left the Station • Business driving transformation • User and developer led • Decentralized, but effective
Approach - Old Models Don’t Work • Too rigid and inflexible • Infrastructure focused • ITIL / ITSM not directly extensible
Skills - IT Needs to Learn New Tricks • Sales and marketing • Product /service management • Demand and capacity management
ITaaS Transformation
Challenges
Proprietary & Confidential. © 2013, Leverhawk, LLC. 10
IT Is Now A Competitive Service Provider
Sales
New Enterprise IT Skills Required
Marketing Product Management
Services and Support
• Market requirements
• Positioning and messaging
• Communications / PR
• Service requirements
• Offer design and packaging
• Competitive analysis
• Pricing strategy • Alliances and partnerships
• Demand forecasting and management
• Capacity planning • Financial showback / chargeback
• Needs assessment
• Solutioning
Proprietary & Confidential. © 2013, Leverhawk, LLC. 11
Flexible
Iterative
• Aligned with priorities • Multiple “on-ramps” • Minimal disruption
• Incremental • Learn by doing • Responsive
Collaborative • Users and developers • Needs focused • Continuous
Build a successful foundation for
long-term, iterative ITaaS
transformation.
A New Approach for ITaaS Transformation
• Engage with the business on a proactive, services-focused basis instead of a reactive, silo-centric fashion.
• Provide a self-serve catalog with standard offerings to accelerate business experimentation, innovation.
• Offer fine-grained pricing for resources that is comparable with external providers.
• Develop competencies and capabilities for service management and delivery
Required Approach
Objective
Outcomes
Proprietary & Confidential. © 2013, Leverhawk, LLC. 12
5 Practical Steps To Getting Started on ITaaS
① Pick a Subset of Services
② Define Service Offerings
⑤ Incubate
③ Determine Service Pricing
④ Define Policies and Governance
• Hybrid IaaS (Public / Private)
• Public Cloud SaaS Services
• Legacy / Virtualized
• Offer Definitions • Platforms • Configurations • Support • SLAs
• Accurate TCO • Financial
transparency • Desired behaviors
and incentives
• User provisioning and access / usage
• Showback or chargeback model
• Security / compliance • Others
Organization | Operations | Tools
Proprietary & Confidential. © 2013, Leverhawk, LLC. 13
Leverhawk ITaaS Transformation Services
Foundational Modules
Transformation Modules
Educational Modules
Business Assessment
(4-6 weeks)
Service Portfolio Design ( 6-8 weeks)
External Services
Management (3-4 weeks)
DevOps Accelerator (4-6 weeks)
Hybrid Services
Management (6-8 weeks)
Portfolio Assessment
(4-8 weeks)
Platform and Tools Assessment (4-6 weeks)
Education and Awareness (Half and full day workshops)
Organization Assessment
(4-6 weeks)
Next Gen IT Transformation Flexible | Iterative | Rapid time –to-value
• Answers “who, what and how” • Identifies core requirements • Provide transformation
frameworks and “first principles “
• Provides a common language for internal communication
• Elevates internal IQ around opportunity recognition
• Address highest priority transformation issues
• Independent, standalone modules • Enable incremental approach to
transformation
Strategy Development ( 4-6 weeks)
Service Modules
Proprietary & Confidential. © 2013, Leverhawk, LLC. 14
Leverhawk IaaS Services QuickStart
Leverhawk Infrastructure Services QuickStart Program
• Provides clients a starting point for delivering hybrid IaaS via a new ITaaS operating model.
• Enables foundational capabilities in a matter of weeks.
• Based on Leverhawk tools, methodologies and approaches
• Define target private and public cloud services
• Evaluate and select cloud IaaS vendors and initial workload(s)
• Identify pricing, SLAs and support levels associated with offerings
• Define initial processes and governance models
• Implement services in service catalog or ITSM platform.
QuickStart Approach
Proprietary & Confidential. © 2013, Leverhawk, LLC. 15
For More Information…
@Leverhawk
Scott Bils [email protected] 512-550-0207 (m) Skype: scottbils @sbils
leverhawk.com
Leverhawk
Leverhawk Group
Thank You For Your Time!
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