IoT in Sports - a concept by Nuwe

Athletes Benchmarking Private & Confidential © Nuwe Ltd 2015

How a health platform and IoT can make sport more engaging using “Athletes benchmarking” as an innovative experience to inspire consumers.

sergioideando


Preparation Match Day Live Action

CONTEXT TRADITIONAL BETTING

Benchmarking (team to team, athlete to athlete, consumer to athlete)

IN-PLAY BETTING

Training

Nutrition

Mental State

Player / Team A

Player / Team B

Game

Private & Confidential © Nuwe Ltd 2015Athletes Benchmarking

“Life context” tracking solutions Your Digital Service

Private & Confidential © Nu Wellness Ltd 2015

Engagement Stage 01

Preparation



NutritionWe have solutions to track everyday food consumption benchmarked against individual goals. Everything you give your body can be measured in terms of results and increased performances.

Internet of Things (IoT) sensors allow us to track any body movement and performance. We can benchmark data against targets to verify that the athlete is working towards his/her best capabillities.

This is what makes the difference in life and technology is capable today to match mental readiness to actual performance data and understand what makes us stronger and what makes us weaker.

Training Performance Mindset

Preparation

Private & Confidential © Nu Wellness Ltd 2015Private & Confidential © Nuwe Ltd 2015Athletes Benchmarking

BMI / Weight

Mindset

Pulse / Heart Rate

Body Temperature

Sweat / Hydration

Exercise data

Fat / Muscle %

Height

Nutritional data

Tracking the Data

Athletes Benchmarking

Engagement Stage 02

Match Day

Private & Confidential © Nu Wellness Ltd 2015Private & Confidential © Nuwe Ltd 2015

Athlete Benchmarking Private & Confidential © Nu Wellness Ltd 2015

Match Day

How do they compare?Imagine if you could benchmark athletes' health and performance not only just before the match but live during the match: understand who has been more disciplined in training, who has the best biometric data, who is in the better condition, who is lasting longer in matches, who is in a stronger mental state…and many more.

Bets could be made on their "live" data, and services for consumers could be designed to allow anyone to become a professional sporter. This is just the beginning of the Digital-Athletes era.

Private & Confidential © Nuwe Ltd 2015 Athletes Benchmarking

Athletes BenchmarkingPrivate & Confidential © Nuwe Ltd 2015

NUSCORE

JAMIE ROBERTS

SAMBURGESS

MINDSET

TRAINING SCORE

NUTRITIONAL SCORE

ALL TESTS %

HEIGHT

WEIGHT

BMI

MUSCLE %

37

23

75

70

6 ft 5 in

308lb

60

36

34

74

24

75

6 ft 4 in

255 lb

34

34

34

74

24

75

6 ft 4 in

255 lb

34

34


Engagement Stage 03

Live Action

Private & Confidential © Nuwe Ltd 2015


Live Action

Game. Set. Point.Imagine if you could leverage IoT technology live during a competition and transform the screen into a video game. Imagine if you could understand how much more energy a athletes has to get on, how his strength is increasing or decreasing during the event, how much his mental state is effecting his performances. We believe the whole experience could be so much better across all sports.

Private & Confidential © Nu Wellness Ltd 2015 Private & Confidential © Nuwe Ltd 2015


163 MPH

38CELSIUS

1490ML HYDRATION

789LBS OF FORCE



Engagement Stage 04

Post Match Products



Post Event

Product placementThe real fun starts when you can actively engage your audience with this, develop an app to make them train and think like their favourite athlete, buy what they wear, eat what a they eat, train like they train and ultimately, with a bit of virtual reality, compete against them or as part of their team in your sitting room. All of this is not the future but just the present with the addition of smart technology.



Train & think like an athlete

Improve your performance with professional products



Technology

IoT in Sports - a concept by Nuwe