15
Investigating Collaborative Mobile Search Behaviors Shahriyar Amini, Vidya Setlur, Ina Xi, Eiji Hayashi, Jason Hong Carnegie Mellon University, Nokia Research Center August 29, 2013

Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

Embed Size (px)

DESCRIPTION

People use mobile devices to search, locate and discover local information around them. Mobile local search is frequently a social activity. This paper presents the results of a survey and an exploratory user study of collaborative mobile local search. The survey results show that people frequently search with others and that these searches often involve the use of more than one mobile device. We prototyped a collaborative mobile search app, which we used as a tool to investigate users’ collaborative mobile search behavior. Our study results provide insights into how users collaborate while performing search. We also provide design considerations to inform future mobile local search technologies.

Citation preview

Page 1: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

Investigating Collaborative Mobile Search BehaviorsShahriyar Amini, Vidya Setlur, Ina Xi, Eiji Hayashi, Jason HongCarnegie Mellon University, Nokia Research Center

August 29, 2013

Page 2: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

2

Page 3: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

Conducted a survey on users’ most recent collaborative mobile search.• 63 Participants

– (35 Male, 26 Female, 2 Skipped)• 68.2% between 18-35 years old• Participants used mobile search frequently

– 19% searched daily– 52% weekly

3

Page 4: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

Collaborators often search with more than one device.• 57.1% searches with one other person• 77.8% collaborations are co-located• More than 50% used more than one device• 87.3% share results through talking• Less familiar with the area of search than if

searching alone.

4

Page 5: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

5

Page 6: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

Conducted a study with search app.• 42 Participants (28 male, 14 female)• 73.8% between 18-25, others: 26-35• 23 students, others: writers, attorneys, etc.• Studied stand-alone app vs. collaborative

version of the app• Searched and agreed on a restaurant where

they would both like to eat lunch• 2 tasks with each version including one practice

6

Page 7: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

Users can view and share results.

7

Page 8: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

Collaborative features promoted exploration.• Collaborative searches took longer:

– 5.81 vs 7.42 mins (p < 0.01)• Collaborative searches involved more

detailed view pages:– 11.90 vs 18.33 detail page views (p < 0.01)

• Non-collaborative searches resulted in replication of the search process and comparison of the returned results.

8

Page 9: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

Collaborators usually exercised two approaches.

9

Exploratory

Targeted

Page 10: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

Participants took into account the opinion of those not present.

10

Page 11: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

Design Implications and Conclusion

Facilitate communication:Provide an opportunity to explain actions.

Offer collaborative filters/omission lists:Enable users to express dislikes.

Optimize for friends and family:Offer pre-sets and expose preferences.

11

Page 12: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

12

Page 13: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

Users can view and share results.

13

Page 14: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

Users can re-use previous queries.

14

Page 15: Investigating Collaborative Mobile Search Behaviors, at Mobile HCI 2013

Collaborators used the Picks list most often.• Median 3 picks added• Median 0 picks removed• Participants were very

aware of the notifications• Notifications were used 15

times total by 9 users• Query cloud used 19 times

by 10 participants• More effective with session

histories and popular searches

15